SBC News Voice of the Sports Betting Industry
Affilka, the affiliate management platform by SOFTSWISS, has announced its latest partnership, assisting crypto-currency betting platform Sportbet.one with driving its own affiliate programme.
The collaboration will see Affilka assist Sportsbet.one’s SBETPARTNERS (SBET) platform with attracting potential players to its website, increasing overall traffic and maximising the brand’s affiliate turnover.
Affilka will provide SBET with a range of offers and services as a result of the link-up, such as commission plans, postbacks, a customisable user-friendly interface.
Detailed statistics displaying available gaming currencies including crypto options will also be offered, whilst an integration with the CoinsPaid payment system will allow for instant crypto payouts to affiliates.
“It’s amazing how far we’ve come from the day we first established the Affilka brand name,” said Anastasia Borovaya, Product Owner of Affilka by SOFTSWISS. “We’re thrilled to be signing with Sportbet.one, such an innovative client with fully transparent platform operations. Here’s to a great new partnership.”
The signing of SBET as an affiliate partner marks another step in the expansion of Affilka’s igaming footprint, having recently achieved an ‘exciting milestone’ by partnering with 100 brands in the sector.
To mark this achievement, Affilka recently established its own independent website, having originally been launched as part of the SOFTSWISS Online Casino platform before evolving into a standalone product in 2018, and later began operating under the current brand name in November 2020.
Sportbet.one, meanwhile, is based on the EOS blockchain and operates as a decentralised sportsbook with cross-chain composability features. The platform records every cryptocurrency bet in the public blockchain and accepts all major forms of crypto-coin.
Additionally, Sportbet.one’s users interact with the platform directly from their EOS wallets without registration whilst remaining in control of their funds.
Karin Russel, Product Manager of Sportbet.one, remarked: “After researching the market for the proper affiliate software, I saw that most of the options lacked some vital functions, as well as flexibility and scalability.
“With Affilka, we found what we needed. Sportbet.one team has appreciated Affilka’s flexibility in terms of commission settings. Also, we’ve been pleasantly surprised by the tech support: they always answer promptly and in great detail, helping out with any adjustments we require. Looking forward to our long-term cooperation.”
