The Global Lottery Monitoring System (GLMS) and Esports Integrity Coalition (ESIC) have joined forces, in light of the verticals rising betting popularity on a global level.
Coming together to safeguard the integrity of esports, the agreement in place is to see both parties work together, identifying and reporting potential irregularities and suspicious betting patterns, across its growing number of competitions.
Ludovico Calvi, GLMS President, states: “Betting on esports has been growing consistently in the last few years and the global appeal among millennial’s on digital entertainment is the driving force behind it.
“Esports and in-play Mobile Betting are a perfect combination of social entertainment and interaction. GLMS, has been monitoring the phenomenon over the last 3 years now and we consider esports an area to dedicate specific efforts and commitment given the impact on young citizens and society as a whole.
“We are very excited to support ESIC in its mission to tackle the integrity challenges within the esports arena. Thanks to our growing network which guarantees local expertise and global reach, I am convinced that we can make a difference in the domain of esports as well”.
Beyond the initial monitoring of betting patterns, GLMS and ESIC are to also work together developing relevant educational programmes, designed to raise awareness about risks related to betting on esports competitions across the globe.
Ian Smith, ESIC Commissioner, adds: “ESIC being the main integrity player in the field of esports is pleased to welcome GLMS into its network of partners.
“GLMS, thanks to its experience on monitoring betting patterns, as well as its global operations with hubs in Copenhagen and Hong Kong will for sure be a great asset in the pursuit of our mission.
“The expertise of GLMS in managing intelligence and integrity matters as well as its local presence in almost 30 countries across the world will also help us enhance our education and prevention activities”.