SBC News Chroma Sports upscales Brighton operation

Chroma Sports upscales Brighton operation

chroma
Paddy O’Clery

Sports engagement digital developer Chroma Sports has relocated its Brighton headquarters, tripling capacity and doubling its South Coast workforce. Chroma, which also has offices in London and Sydney, will base its leadership team, plus its UK centres for design, innovation, technology and project management, at the new 7,500 sq ft home.

The Brighton offices will also house ‘Chroma Labs’, the recently launched creative tech hub where both employees and client partners can submit their innovative ideas to the company’s product teams, which are then brought to life by Chroma’s expert designers and developers.

Paddy O’Clery, Chroma Sports CEO, said: “Chroma is growing and it’s only right that we bring our talent together in new, state-of-the-art offices. We’ve created an open, innovative space where we’ll work with our clients to deliver great new products and ideas. The future looks bright for Chroma both in the UK and across the globe.”

He added: “With two technical colleges and the University of Brighton close-by, we’re perfectly situated to draw on a large, high-quality tech talent pool that can give us a real edge.”

Chroma is an international specialist in digital products for clients including Sky Sports, Racecourse Media Group, News UK, News Australia, The Jockey Club, Wimbledon and Channel 4. It recently delivered the design and build of the user interface for Win Cash Live, the pioneering new TV and online gambling service.

The Chroma Labs creative hub has already unearthed ground-breaking new products including the online betting tool Betometer, which will launch with one of Australia’s largest bookmakers later this summer.

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