Playtech wins coveted Norsk Tipping supply contract

playtechGambling technology supplier Playtech has won the coveted supply contract for Norwegian state owned gambling operator Norsk Tipping. The supply agreement will see Playtech further integrate 4300 interactive gaming terminals throughout Norsk Tipping’s gaming portfolio.

Playtech beat the competition of eight gambling suppliers during the procurement process.Playtech will further develop its interactive terminal games offering and, in August, will begin delivery of a suite of interactive retail gaming content designed specifically for the Norwegian Belago (bingo halls) and Multix (retail) environments.

The company, under Playtech subsidiary Videobet Interactive Sweden, is one of three suppliers selected to provide new content for all Norsk Tipping interactive gaming terminals. The duration is for an initial two-year period that includes an option for two further one year extensions.

Shimon Akad, COO, Playtech, said: “We have an excellent relationship with Norsk Tipping and this news only serves to reinforce this. We’re delighted both with the outcome of the procurement process and scoring highest among our competitors.

“The content agreement is in line with our regulated markets strategy and strengthens our market share in Norway alongside our existing software, systems and hardware provision.”

Lene Finstad, EVP Product and Brands, Norsk Tipping, said: We are excited to have Playtech as one of our three partners for the delivery of new interactive terminal games. In its tender the company demonstrated a deep understanding and a highly attractive games strategy for the Belago and Multix markets, and we look forward to bringing a wide range of new content to these markets to further develop them in a responsible, yet attractive way.

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