SBC News Voice of the Sports Betting Industry
Sports betting start up Colossus Bets has expanded its mega jackpots pools services into the Australian market by partnering with Ladbrokes Australia
Colossus Bets announced the launch of its multi-million AUS ‘Mega Margin’ pools for mobile, taking wagers on Australian Rugby League (AFL) and National Rugby League (NRL) games. Colossus Bets will further introduce its Partial Cash Out mechanism allowing players to collect winnings on proportions of their live pools tickets.
Paul Cherry, COO of Ladbrokes Australia commented on the partnership:
“Mega Margin pools will enable our players to shoot for a million dollar Pick 6 prize weekly on both AFL and NRL. Even better, these products feature Partial Cash Out which means that players can take some money and run, between legs on their live tickets. Our mobile-led platform is perfectly suited to a bet with ‘on-the-go’ Cash Out decisions and life-changing jackpots for our players and Mega Margin is a great innovation for us.”
Bernard Marantelli CEO of Colossus Bets added:
“We are delighted to be partnering with Ladbrokes to launch Australia’s biggest bets. The launch of Mega Margin shows again that the combination of our patented Cash Out technology together with multi-million prize pools is a compelling proposition. We look forward to growing these pools so that we can introduce a $5,000,000 Pick 7 version for the 2016 season.”
The confirmed partnership with Ladbrokes Australia adds further significance to a successful June 2015 for Colossus Bets, who were awarded with the eGaming Review B2B Award for best “Innovation in Sports Betting Software”.
