SBC News Kambi looking at real time analytics

Kambi looking at real time analytics

Kambi-KristianNylenKristian Nylén, CEO of NASDAQ-listed sportsbook technology supplier Kambi, has said that his firm’s fourth quarter performance underlines the success of its business model.

Revenue amounted to €9.3m for the fourth quarter of 2014, an increase of 52%, and €36.0m for the full year 2014, an increase of 70%. It also meant that the company edged into profit for both the quarter and the year. Q4 operating profit was €0.6m, compared to a loss of €9.3m in 2013, with the full year’s figures generating €2.2m in profit compared to the €19.9m loss the previous year.

Nylén said: “Kambi was profitable and cash flow positive, despite challenging results in some sporting events, which led to a slightly lower than average margin, of 7%, generated for our operators. This illustrates the solid base for the company’s future. The new year has started on a positive note and the continuous efforts to build our pipeline of targets give us reassurance for future growth potential.”

Q4’s level of activity saw its usual strong seasonal pattern with the UEFA Champions League and the major domestic football leagues in full force. Kambi explained that December is a slightly slower month due to lack of tennis and a winter break in many football leagues and thus has some effect on the activity of the fourth quarter, buts despite this an all-time high turnover for its customers was achieved during the quarter.

The company added: “For the future we believe real time analytics will have a crucial impact on the user experience and we envision using it in multiple areas outside risk management. One example where this technology can be used is personalisation. Real time data analytics, coupled with utilising data with a network approach, give Kambi a competitive edge. By using this tool, we can give our customers more efficient and accurate risk management and customer intelligence. This will improve our service and help our customers achieve optimal margins and maximise turnover.”

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