SBC News Voice of the Sports Betting Industry
Sportradar has penned an agreement with the Thai Premier League to monitor betting during the 2014 season.
The association builds on the organisation’s existing partnerships in the region with the Asian Football Confederation (AFC) and Football Federation Australia (FFA), and will see Sportradar scrutinise betting behaviour and patterns for all 380 games of the campaign, including those games that were completed earlier in the year.
Speaking about the arrangement, Managing Director of Strategy and Integrity Andreas Krannich said: “Thailand has been recognised by the AFC as a Tier One League, commercially and professionally speaking. It is encouraging that with this maturity comes a recognition of the importance of integrity. The Toyota Thai Premier League is taking the front foot to ensure that its competition can be trusted and enjoyed by fans. We are delighted that they in turn have trusted us to support their commitment and we look forward to working with them this year.”
President of the Toyota Thai Premier League Ong-Arj Kosinkar added: “The integrity of the Toyota Thai Premier League and its matches is paramount. We will not compromise on this. As we grow the popularity of this competition, it is important that we remain vigilant to dangers. This is why we immediately looked to Sportradar. Their Fraud Detection System is trusted by federations, leagues and sports around the world and their support and expertise will bolster our defences. Sportradar will give us the inside track and that is invaluable as our league goes from strength to strength.”
