SBC News Voice of the Sports Betting Industry
Alderney-licensed 3D slots developer BetSoftGaming is to enter the Southeast Asian online gaming market through a partnership with local operator Olé Group International.The deal sees Olé Group launch BetSoft’s full portfolio of 3D slots on its Olé777 site, including the supplier’s Slots3 video slot collection, with its ToGo mobile portfolio to launch in coming months.
Olé777 operates under a licence from the First Cagayan Resort and Leisure Corporation in the Philippines.
The games will be marketed to customers in a number of Southeast Asian territories including China, Taiwan, Vietnam and the Philippines.
BetSoft account manager Matt Avison explained that local brands such as Olé777 would be “the perfect vehicle” for the supplier to expand into the market and attract a new audience.
“They have an expansive reach and a popular brand, two things that have brought them into the forefront of the industry,” said Avison. “We are eager to reach new heights of success with them.”
An Olé777 spokesperson said they were thrilled to be launching a selection of “incredible” games.
“We are looking to make a significant impression on players both new and experienced, and we believe that by harnessing this powerful and 3D content, we will do just that,” the spokesperson continued. “And we’re looking forward to offering their top tier mobile content in the near future.”
In related news, BetSoft has announced its latest title to go live, with Gypsy Rose now available as part of the supplier’s online Slots3 and mobile ToGo collections.
Gypsy Rose is a five-reel, thirty-line 3D slot, themed around a fortune teller’s crystal ball. The ball changes to reflect symbols around it, and tarot cards unlock special bonuses and trigger free spins.
“With Gypsy Rose, we have taken a strong, classic theme imbued with compelling mystical elements,” BetSoft head of product development Anthony Locke commented. “These things are at the heart of every game’s individual success, and when they are built upon the foundations of true 3D cinematic quality that we have created, the best content in the industry is born.”
