Tag Archives: x factor

Bookmakers say it’s a ‘Perfect’ Christmas for Ed Sheeran and Beyonce

Bookmakers are backing the UK-US duo of Ed Sheeran and Beyonce Knowles to be the UK’s Christmas Number One on December 25. This week Sheeran, the UK’s highest selling record artist released a special version of his single ‘Perfect’, featuring US RnB Queen Beyonce. Opening markets, all bookmakers currently back ‘Perfect’ as clear 4/7 favourite to land the Christmas Number …

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Strictly Come Dancing on top in reality television betting stakes

Copyright: belchonock / 123RF Stock Photo

Strictly Come Dancing (SCD) has waltzed back onto our screens, with the BBC’s flagship reality show overlapping ITV’s X-Factor and dominating the viewing figures. Simon Cowell and co managed a paltry 5.4 million compared to its rivals 10.2 million, but is this popularity on screen mirrored in the betting community? Jess Bridge of Ladbrokes has spoken to SBC about the …

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Casumo secures live partnership with SSE Arena Wembley

Gamification focused online casino Casumo has announced that it has signed a three-year brand partnership with the SSE Arena Wembley (London). Seeking to expand its brand profile within the UK gaming market, Casumo marketing has agreed with venue operator AEG Global to become a key sponsor the SSE Arena. The popular London entertainment venue has approximately 700,000 visitors each years …

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X Factor’s Matt Terry hot favourite for Christmas Number One

After his X Factor win on Sunday night, Matt Terry is the bookmakers’ favourite to bag this year’s Christmas number one.  The single, ‘When Christmas Comes Around’, written by Ed Sheeran, is at 6/4 with William Hill to win the festive race, ahead of closest competitor Friends of Jo Cox at 5/1 and Louis Tomlinson and Steve Aoki at 7/1. Sheeran …

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Gaming Realms aims for Slingo partnership push in 2016

Updating the market London AIM listed mobile gambling operator Gaming Realms Plc, has reported that it has doubled 2015 revenues to £21.4 million up 116% on 2014’s £11.2 million. The operator’s strong revenue performance was driven by a tripling in its ‘real money gambling’ division which registered £10.8 million in revenues. Gaming Realms governance were further pleased to note that …

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SHUT UP… X Factor faces Stormzy assault for UK Christmas Number 1!

Saturday night’s ‘Bad Intentions’ boxing fight between Anthony Joshua vs Dillian Whyte, went according to bookmakers’ scripts as heavily backed favourite Joshua knocked out Whyte in the seventh round at the London 02 Arena. Nevertheless Saturday’s fight night saw the emergence of an unlikely heavyweight contender in London grime artist Stormzy (Michael Omari), who performed his single ‘Shut Up’ live …

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Matchbook – Reggie ‘N’ Bollie to miss out on X Factor final

Betting exchange Matchbook.com reports that UK punters are betting that Reggie ‘N’ Bollie will be the unlucky contestants to be axed before the X-Factor 2015 Final. Following 4th Impact’s elimination from the show, four acts remain in the running to take home the prize on offer; Ché Chesterman, Lauren Murray, Louisa Johnson and Reggie ‘N’ Bollie will compete in the …

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X Factor Christmas Number One threatened by Cilla Black campaign

The start of the X Factor has prompted Ladbrokes to set up its Christmas number one market, with the show’s main protagonists at the head of the market when it comes to landing 2015’s coveted chart spot. Louisa Johnson is the current favourite at 9/4, while Che Chesterman (8/1) and Anton Stephans (10/1) are also in the top five of …

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