January 30, 2023
Flutter Entertainment has appointed EssenceMediacom, the flagship media planning and buying agency of WPP Plc, to manage its entire UK advertising account. The FTSE100 gambling group maintains a prior relationship with Mediacom, the agency that consolidated the Paddy Power and Betfair advertising accounts in 2016 as part of the group’s +£100m post-merger synergies strategy. Subsequent M&As undertaken by Flutter saw …
Read More »June 11, 2019
Leeds based marketing agency Bark&Bite has confirmed to UK business news sources that it will no longer act as lead creative agency for FTSE bookmaker William Hill Plc. Bark&Bite Managing Director Christian Knowles-Fitton has confirmed to Prolific North that the agency will no longer maintain William Hill’s creative marketing accounts, ending a seven-year partnership. Moving forward, William Hill leadership is expected …
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| at-rand | never | AddThis sets this cookie to track page visits, sources of traffic and share counts. |
| BBC-UID | 1 year | This cookie is used to store a unique identifier to determine the number of unique users for various parts of bbc.co.uk. |
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| UID | 2 years | Scorecard Research sets this cookie for browser behaviour research. |
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| uvc | 1 year 1 month | Set by addthis.com to determine the usage of addthis.com service. |
| Cookie | Duration | Description |
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| _fbp | 3 months | This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website. |
| _kuid_ | 5 months 27 days | The cookie, set by Krux Digital, registers a unique ID that identifies a returning user's device. The ID is used for targeted ads. |
| fr | 3 months | Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin. |
| IDE | 1 year 24 days | Google DoubleClick IDE cookies are used to store information about how the user uses the website to present them with relevant ads and according to the user profile. |
| loc | 1 year 1 month | AddThis sets this geolocation cookie to help understand the location of users who share the information. |
| NID | 6 months | NID cookie, set by Google, is used for advertising purposes; to limit the number of times the user sees an ad, to mute unwanted ads, and to measure the effectiveness of ads. |
| test_cookie | 15 minutes | The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies. |
| Cookie | Duration | Description |
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| _hjSessionUser_1089452 | 1 year | No description |
| _pinterest_ct_ua | 1 year | No description available. |
| _v__chartbeat3 | never | No description available. |
| AN | 1 month | No description available. |
| AnalyticsSyncHistory | 1 month | No description |
| AS | session | No description available. |
| AWSALBTG | 7 days | No description available. |
| AWSALBTGCORS | 7 days | No description available. |
| b | 10 years | No description |
| blaize_session | 4 months 18 days | No description available. |
| blaize_tracking_id | 999 years 4 months | No description available. |
| BNI_cookie | session | No description |
| botd-request-id | session | No description |
| BrowserId_sec | 1 year | No description available. |
| bsid | never | No description available. |
| bwid_withoutSameSiteForIncompatibleClients | 1 year | No description |
| COMPASS | 1 hour | No description |
| CookieConsentPolicy | 1 year | No description |
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| li_sugr | 3 months | No description available. |
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| wisepops_visits | 2 years | No description available. |
| x | 15 minutes | No description available. |
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| X-GeoIP-Region-Code | session | No description available. |
| xtc | 1 year 1 month | No description |
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