Tag Archives: Vizeum

Camelot highlights good causes in new national ad campaign

Camelot, the incumbent operator of the UK National Lottery, has initiated a new advertising campaign emphasising the positive impacts the group’s Good Causes funding has on different aspects of British society. Voiced by veteran TV personality Dermot O’Leary, the campaign first aired on 1 May with a 60-second spot during a broadcast of ITV’s Game of Talents, and will run …

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Piers Morgan & Katie Price front National Lottery #pleasenotthem campaign

Camelot the UK National Lottery operator has launched its #pleasenotthem nationwide advertising campaign fronted by reviled TV personalities Piers Morgan and Katie Price. The marketing campaign developed by London creative agency Abbott Mead Vickers BBDO (AMV-BBDO) was launched on 4 July. Camelot will first launch Piers Morgan’s campaign named ‘Piers’ Pier’, which sees the TV host and journalist create his …

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