Tag Archives: US Sports betting

LSports: is personalisation a game-changer for sportsbooks?

Dotan Lazar, CEO of LSports

Ahead of G2E next week, Dotan Lazar, CEO at LSports, reflects on five years of legalised sports betting in the US before outlining the two major challenges that sportsbooks face when looking to gain a competitive advantage. In May, marking the fifth anniversary of the Supreme Court’s decision to legalise sports betting in the USA, the industry found itself in …

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