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Svenska Spel trials ‘coupon free’ paperless purchase as next retail innovation

November 26, 2020

Svenska Spel has partnered with Swedish convenience store operator Pressbyrån to launch its new pilot project testing the capacity of ‘coupon free’ national lottery ticket purchasing for Swedish retailers. Across four Pressbyrån stores located in Stockholm, Jönköping, Östersund and Kalmar, Svenska Spel will test out its new ‘coupon free’ in-store functionalities allowing a paper-free customer to instantly select their national …

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