As the cost of living crisis continues to affect millions across the UK consumers are continuing to tighten their belts – including buying less National Lottery products, according to Camelot. Although the outgoing operator recorded sales of over £8bn for just the second time in the National Lottery’s history, the figure of £8.090.7m for the 2021/22 financial year marked a …
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Better Collective integrates Spotlight’s Superfeed to boost racing content
Better Collective has enhanced its sports and racing content by integrating Spotlight Sports’ recently launched Superfeed engine, which leverages the Racing Post brand. The deal builds on a previous agreement between Spotlight Sports Group and the Danish sports betting and gaming operator signed five years ago, which has seen Better Collective expand its global audience, backed by Spotlight’s support for …
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