A plethora of betting industry leaders and representatives are due to appear at next week’s Betting on Sports Europe conference and exhibition on the Future of Sports Betting track. Taking place between 9-11 November at Chelsea FC’s Stamford Bridge stadium in London, the track will see a number of executives share their views and predictions on the future of Europe’s …
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Esports Entertainment Group has signed a definitive agreement to acquire online sportsbook and casino Argyll Entertainment, with the transaction due to be finalised ‘on or before July 31’. The group had previously expressed its intention to acquire Argyll’s parent company LHE Enterprises back in May, with the move forming part of Esports Entertainment Group’s expansion into the traditional betting space. …
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Multi-channel sportsbook and systems provider SBTech has secured a five-year sportsbook platform extension with Argyll Entertainment, which will allow the operator to continue its growth across the UK and Europe. Under the terms of the extension, Argyll Entertainment subsidiary Sportnation will continue to benefit from SBTech’s full gaming turnkey solution. This will be complemented by access to SBTech’s APIs, which …
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Argyll Entertainment is to continue its content centric focus through its latest sports sponsorship, with Vanarama National League football club Solihull Moors. The owner and operator of the SportNation.bet and RedZoneSports.bet brands, is to have exclusive access to film the inner workings of the club for the full season, as it becomes official betting partner. Via access to players, management …
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RedZoneSports.bet has joined forces with TrakBak Racing, in a collaboration that is set to see exclusive and bespoke betting markets offered on UK Drag Racing for the first time. Becoming headline sponsor of the DoorSlammers event set to be held at Santa Pod Raceway, the Argyll Entertainment US sports led brand is to offer the industry first markets across the …
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Online betting group Argyll Entertainment, the operating company of SportNation.bet and RedZoneSports.bet has confirmed the launch of its new industry-first ‘universal customer loyalty programme’. Developing an in-house loyalty model, Argyll will be able to reward customers across its active cross-brand portfolio, each time players wager on Argyll product verticals. The betting group have further made ‘more loyalty points available for …
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Argyll Entertainment are to become one of the first operators on the SBTech platform, in the United Kingdom, to bolster its in-play sports betting via the Action Betting feature. The operator behind SportNation.bet and RedZoneSports.bet is to adopt the mobile-first feature, which suggests players ‘markets of interest’ through contextual alerts and call-to-action betting options. Stuart Tilly, Chief Executive Officer of …
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SBTech has confirmed that it will provide full platform provisions and services for online betting group Argyll Entertainment. The partnership will see Argyll-led brands SportNation and RedZoneSports migrate to SBTech full-service platform provisions, gaining new management systems, automation functions and player reporting tools. Argyll enters a crucial H2 2017 period in which the betting group has relaunched its RedZoneSports brand ahead …
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Argyll Entertainment has marked the launch of the new NFL season by relaunching its US sports themed offering, www.redzonesports.bet, a bespoke British bookmaker for US sports. The launch comes just a few weeks after the online sports betting group switched its BetOnBrazil.com brand to SportNation.bet, to form a ‘stronger connection’ with its new media partner SportNation.com. Operating off the SBTech platform, …
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Online sports betting group Argyll Entertainment has informed that it has ‘switched over’ its BetOnBrazil.com brand to SportNation.bet, to form a ‘stronger connection’ with its new digital media asset SportNation.com. Argyll informs that it will maintain a close relationship with sports broadcaster Alan Brazil, who helped launch the operator’s first sports betting property BetOnBrazil.com last August. Moving forward Brazil will …
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