Tag Archives: Sports Rodstein

Coral continues with ‘Sports Rodstein’ as lead advertising campaign

Coral (GVC Holdings) will continue to use Sports Rodstein as its lead UK advertising campaign, as the bookmaker launches two new TV adverts this weekend. Launched in May last year ahead of the FIFA World Cup, Sports Rodstein was the first campaign developed by Alpha Century as Coral’s new creative marketing agency. The campaign sees Hollywood actor and comedian Danny McBride reprise the …

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Hollywood Edge… Coral debuts ‘Sports Rodstein’ with Danny McBride

Coral (GVC Holdings) has turned to Hollywood for its new TV ad campaign ‘Sports Rodstein’, as the UK bookmaker seeks to ramp up its World Cup trading activity. ‘Sports Rodstein’ is Coral’s first campaign developed under the guidance of new creative agency Alpha Century London. The campaign introduces Sports Rodstein, the US’ biggest sports fan played by popular Hollywood comedian Danny McBride …

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