Tag Archives: Sportradar

Sportradar secures new partnership with DISH

Leading sports data, technology and intelligence firm Sportradar has secured a new exclusive partnership with DISH which will see it named as the company’s official sports data provider. Under the terms of the new agreement, Sportradar will give DISH access to its data, which will be used to power DISH sports offerings, including the Game Finder app. The app gives …

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AIU monitors IAAF World Athletics Championships betting activity

In a bid to crackdown on suspicious betting activity, the Athletics Integrity Unit (AIU) has launched an extensive monitoring operation on bets placed during the IAAF World Athletics Championships Doha 2019. The new collaborative operation supports the integrity body’s ongoing drive to counter competition manipulation and identify when and where sporting corruption may have occurred.  AIU Chairman David Howman explained: …

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InsiderSport: On The Ball – Revenues, Legal battles and the Coup de la Ligue

Christmas - Copyright: nui7711 / 123RF Stock Photo

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, InsiderSport has you covered. This edition looks at Atletico Madrid’s revenue increase, Manchester United’s upcoming court battle and says farewell to the French Coup de la Ligue. LFC fails in trademarking pursuit Liverpool FC has lost its controversial attempt to trademark the …

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Onefootball strengthens Sportradar partnership to drive OTT ambitions

Football media platform Onefootball has deepened its partnership with Sportradar by appointing the sports data intelligence firm to develop its OTT proposition. Berlin-headquartered Onefootball seeks to expand its football content capacity showcasing ‘premium football rights’ across its digital platforms via PPV modules delivered by Sportradar. Covering over 100 international leagues comprehensively, Onefootball operates the world’s most popular football app, which last …

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Sportradar powers up ad:s launching new programmatic ad-solution

Sportradar AG has announced the launch of its new programmatic ad-solution which will be operated and serviced by its newly founded marketing division ad:s. Utilising its data-gathering capabilities, Sportradar informs that it developed a purpose-built digital ad solution for sports stakeholder needs, applying the firm’s analytical capacities to optimise partner campaigns, ‘maximising media investment and further eliminating ineffective inventory’. Addressing …

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Dr Laila Mintas – Stakeholder implications of the NFL’s big bet on Sportradar

The NFL’s partnership with Sportradar sees all four major US pro-leagues establish official sports betting data partnerships. Although the value and length of the NFL deal have not been disclosed, the exclusive Sportradar agreement will have significant implications for the post-PASPA US sports betting landscape. With NFL matchday 1 kicking-off this weekend, Dr Laila Mintas, Chair of the Advisory Board at …

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The data crunch: Battle lines being drawn over live sports data

live data

The roster of major sports properties entering into official data partnerships to commercialise their live data has attracted plenty of attention in recent months, not least because of the arrival of the major US sports leagues into this arena writes David Lampitt, MD of Sports Partnerships at Sportradar. These data deals have been growing in number, value and geographic reach, …

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Sportradar launches white paper series for sports rights holders

Leading sports data, technology and intelligence firm Sportradar has published its first report on a series of white papers informing sports’ diverse stakeholders on how they can successfully leverage and monetise their digital ecosystems. Its first white paper titled ‘The Monetisation of OTT & Data’ explores the rise of video content across multiple devices, impacting audience engagement trends with all …

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Sportradar secures US data clean sweep through NFL deal

Sportradar

Sportradar is the first industry supplier to hold data distribution deals with each of the ‘big four’ US sports leagues – the NFL, NBA, MLB and NHL – after extending an existing deal with the NFL, the last of the four to approve the sale of official data to legal bookmakers. Key additions to the existing partnership include exclusive distribution …

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Betradar broadens portfolio with latest virtual launch

Betradar, the betting arm of sports data intelligence provider Sportradar, has added to its gaming portfolio after launching it’s ‘Virtual Football Champions Cup‘. The new feature is set to allow operators to leverage increased betting activity which usually takes place during head-to-head football matches featuring Europe’s best teams.    Sportradar’s Managing Director Gaming Solutions, Frank Wenzig commented on the addition: “Virtual …

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