Sportradar Group AG has introduced the next set of changes to its internal structure as part of a strategic development plan. The goal is to build a business that is better suited to meet the needs of clients, partners, drive product innovation, and reach sustainability goals that allow for long-term growth, profitability and shareholder value. A total of six business …
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Sportradar’s new FanID to help sports marketers stranded by third-party cookie restrictions
Sportradar has announced the release of FanID – a solution that can be used to navigate the global third-party cookie restrictions rolling out in 2024. FanID is an end-to-end, first-party marketing solution that leverages Sportradar’s in-house marketing activation technology to help rights holders and brands in the sports industry retain their comprehensive fan engagement abilities. The tool comes as a …
Read More »Sportradar extends safeguarding duties against match-fixing with AFC renewal
Switzerland-based data provider Sportradar has announced an extension to its sports integrity partnership with the Asian Football Confederation (AFC). Sportradar will continue to supply the AFC with integrity services, such as bet monitoring, for at least until 2027, taking the partnership which was first conceived in 2013 to 14 years in total. AFC President, Shaikh Salman, said: “For the past …
Read More »Sportradar launches next-gen of tennis betting with TDI
Sportradar has partnered with Tennis Data Innovations (TDI) to access global data and streaming rights for betting, and media data rights, for all ATP Tour and ATP Challenger Tour events. The new deal with TDI – a joint venture vehicle of ATP and ATP Media – will focus on driving commercial growth for the sport and enhancing fan engagement opportunities …
Read More »Sportradar appoints Jim Bombassei as SVP of Corporate Finance
Jim Bombassei has been appointed as Sportradar’s Senior Vice President of Investor Relations and Corporate Finance. He will report directly to the firm’s Chief Financial Officer, Gerard Griffin. In his new role, Bombassei will take charge of building and maintaining relationships with global investment firms, as well as aligning the firm’s business model with its long-term strategy and financial goals. Gerard Griffin, Chief …
Read More »Sportradar enhances digital graphics for Sportsnet’s MLB & NHL broadcasts
Canadian sports network Sportsnet has selected Sportradar to deliver immersive and data-driven content. Aiming to create more immersive experiences for sports fans in North America, viewers will witness a ‘seamless’ inclusion of real-time statistics, player information and advanced data sets into Sportsnet broadcasts – all via the Swiss firm’s OnAir service. The deal also sees additional access to both statistical …
Read More »Caribbean CAGE engages bettors in ‘multiple jurisdictions’ via Sportradar
Sportradar has been named the official technology and services provider of Caribbean CAGE in a multi-year agreement. The Caribbean and Latin American gaming company now seeks to establish a ‘high quality and immersive sports betting offering’ for bettors in multiple jurisdictions including Antigua-Barbuda, Barbados, Guyana, Saint Lucia and St. Kitts-Nevis. In detail, Sportradar is fully implementing ORAKO – its player …
Read More »Sportradar expects strong end to 2023 citing Q3 performance
Sportradar AG has updated its financial guidance for 2023 following continued momentum during Q3 which saw revenue growth across its core geographic and business segments. The Swiss-based sportstech group reported overall quarterly revenue of €201m, an increase of 12% on 2022 comparatives of €178m, whilst EBITDA also rose 38% to €50.5m (€36.5m), with an increased margin of 25% up from …
Read More »Sportradar ‘unlocks potential’ of NBA optical tracking data for BetMGM
BetMGM has signed a new deal with Sportradar for access to products and services to be powered by official NBA optical tracking data. For the first time, the sports technology company will provide BetMGM access to ‘next-generation products and services’ that leverage NBA optical tracking data, which is provided exclusively by Sportradar through its partnership with the league. Eduard Blonk, …
Read More »Sportradar protects Professional Keirin as DerbyWheel takes sport to global audience
Sportradar has announced a three-year partnership with DerbyWheel (DW) – a new global concept from Professional Keirin. The agreement sees the sports technology company’s integrity services help protect Keirin racing’s competitions, as DW brings the sport to a global audience after having previously been a closed domestic company in Japan and Korea. Andreas Krannich, Sportradar Executive Vice President Integrity Services, …
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