Tag Archives: Sportradar

Sportradar has teamed up with AI video production specialist WSC Sports to launch the sports betting sector’s debut ‘Live Video Notification’ push service.    Declaring an ‘industry first’, Sportradar and WSC will provide sportsbooks with a platform to automatically publish live event video highlights to their customers via the use of mobile push notifications. Delivering real-time highlights, the live video push …

Sportradar has continued its commercial strategy of expansion in the US sports betting market by securing partnerships with the Baltimore Ravens and New York Jets of the National Football League (NFL). The agreement will see the data and analytics provider leverage ad:s – its full service, data-driven marketing solution – to refine the affiliate and marketing strategies for both teams, …

Sportradar has secured a data and content agreement with NBC Sports Regional Networks, providing the media outlet with a range of solutions and offerings to enhance viewer engagement. The new agreement builds on the data collection and analytics firm’s existing relationship with NBC Sports Regional Networks, where it most recently produced an alternative betting broadcast of a Chicago Bulls fixture …

Sports betting data provider Sportradar has extended its collaboration with leading Japanese media outlet Kyodo News via a multi-year partnership with its subsidiary Kyodo News Digital, strengthening its position in the Asian market. Sportradar and Kyodo News initiated a working relationship in 2018, revolving around the supply and support of data from various international competitions, covering a range of sports …

The West Asian Football Federation (WAFF) has joined Sportradar’s list of clients, utilising the firm’s services to ‘uphold and protect’ the integrity of regional tournaments. Sportradar’s Integrity Services Education and Prevention team will take an active role in the provision of educational material to key stakeholders in WAFF tournaments. This series of educational workshops will cover a diverse range of …

Florian Geheeb, Global Director Advertising Sales at Sportradar, explains how programmatic video advertising through its ad:s service – providing access to 60 billion video ad requests each day – can help bookmakers stand out in the crowded sports betting marketplace. He added that global video advertising spend has increased by 35% since 2019, while Sportradar analysis indicates that revenues can …