OPE SPORTS has become the highest value front of shirt partner in Huddersfield Town history, after signing a multi-year partnership with the Premier League debutants. A subsidiary of global betting brand Opebet, OPE Sports will feature on the Huddersfield shirt for all home and away matches, as well as on pitch side LED, branding throughout the John Smith’s stadium and …
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Last month, independent sports marketing agency SportQuake played a major role in the activation of FUN88’s new three-year shirt sponsorship deal with Newcastle United. We caught up with SportQuake CEO Matt House to find out how dependent this deal was on the Magpies’ promotion to the top flight and how the company’s marketing strategies are different in the UK, when …
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Given its reputation for monetisation and global reach, it is no surprise to see the Premier League following in the footsteps of La Liga, Ligue 1 and the Chinese Super League by accepting sleeve sponsors from the start of the 2017/18 season. It has been suggested that the top clubs could bring in £10 million per season from this new …
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SportQuake has today announced the opening of new Hong Kong and Beijing offices as part of their expansion into the China market. The growth represents another milestone for SportQuake in a year that marks its 10-year anniversary since being founded by Matt House, the former Tottenham Hotspur Commercial Director. The agency has delivered over £150 million worth of partnerships between sports rights owners …
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Newly promoted Premier League football club AFC Bournemouth have unveiled igaming operator Mansion Group as their official shirt sponsor for the 2015/2016 English football season. The sponsorship will see Gibraltar based Mansion Group promoted throughout Bournemouth AFC’s Goldsands Stadium and digital inventory. The partnership was negotiated by sports marketing agency SportQuake, who specialise in creating and delivering world-leading two-way partnerships …
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