Tag Archives: Sport Mediastream

Four more sign turnover-based streaming and data deal with ATR

BetVictor, Betway, BoyleSports and Unibet have joined Betfred in signing a turnover based streaming and data deal with At The Races (ATR), which will begin in January 2020. The agreement will cover the delivery of streaming and raceday data, which ATR sells as a licensee for its racecourse rights holders across the platform’s UK horseracing content. Under the terms of …

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Kiron Interactive enters multi year At The Races agreement

Copyright: boarding1now / 123RF Stock Photo

Kiron Interactive has announced a new distribution partnership with At The Races (ATR) regarding its virtual racing and football offerings. The UK racing broadcaster has entered the agreement with the virtual games specialist, that will see Kiron’s full portfolio of virtual gaming content be supplied to licensed betting operators in the United Kingdom. Steven Spartinos, Chief Executive Officer of Kiron, …

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BAGS greyhound races go online

BAGS (Bookmakers’ Afternoon Greyhound Service), SIS and Sport Mediastream, (the streaming platform owned by At The Races), have launched a new live video streaming service for British greyhound racing. For the first time, BAGS Greyhound Racing, one of the staples of the UK betting shop experience will be available to customers online. Customers will be able to view each single …

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