Tag Archives: sponsorship

Last week, Tempobet announced the expansion of its football sponsorship portfolio by agreeing a multi-million pound deal to showcase its brand on the LED advertising boards at seven Premier League football stadiums. Tempobet will now feature prominently on the pitch side advertising boards at Arsenal, Brighton, Burnley, Crystal Palace, Huddersfield, Bournemouth, Swansea, and Watford.  The deal follows on from Tempobet’s …

Speaking at the Soccerex Global Convention in Manchester, Betvictor’s head of brand Shane Stafford described having a ‘strategy’ as ‘key to utilising the assets’ that come from a sporting partnership. Addressing the sponsorship panel, Stafford said: “When going into Snapchat, Facebook and Twitter don’t just go into it without a strategy, I’ve seen lots of brands that have just jumped …

Bookmaker Betsafe has announced that from the 2017/18 season, it will become the principal sponsor of back-to-back European rugby champions Saracens. Betsafe will also become the official betting partner of the Saracens and its branding will appear on the shirts and around the stadium of the European champions for the next three seasons. Nicola Fitton, Managing Director at Betsafe, said: “We …

UK-based sports betting data provider TXODDS has confirmed its first ever sponsorship deal with undefeated British and Commonwealth middleweight champion, Tommy Langford. Already a supplier of real time odds data and statistics to leading betting organisations and professionals, TXODDS hopes that the agreement will highlight its specialist data to an even wider audience, and promote an advanced portfolio of products …

Just two weeks after JDG Sport was hired by Betfred to optimise title sponsorship of the 2017 Super League, we caught up with Managing Director James Gordon to discuss the use of agencies for activating sponsorship and reaction to the number of gambling companies getting involved in Rugby League. JDG Sport, a provider of sports content and marketing services, will …

Clive Russell will have the honour of kicking off Betting on Football – #BOFCON – on Thursday 21st April. Russell, Managing Director of BD Sports Rights, will be leading a talk on Sky Bet’s sponsorship deal with the Football League and posing the question ‘Are they in a league of their own?’ Andrew McCarron, SBC Managing Director, confirmed: “We believe Clive is …