Sky Sports is set to launch ‘Sky Sports Racing’ , which will replace ‘At The Races’ as the digital broadcaster’s dedicated horseracing channel. The new racing channel becomes the UK broadcaster’s eleventh ‘dedicated sports channel’, and will feature +650 UK fixtures as well as exclusive international racing content. Entering 2018, Sky UK confirmed that it would expand its racing content having taken …
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Sky gears up for racing media battle with ATR
Sky UK will move to expand its presence within racing, launching a dedicated ‘Sky Sports Racing’ channel in early 2019. In March 2017, Sky UK moved to acquire a controlling 51% stake in UK racing broadcaster At The Races (ATR). At the time, UK news sources reported that Sky would move to create a dedicated racing channel for its 14 …
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