Tag Archives: six nations

The Jockey Club welcomes National Express onboard

SBC News The Jockey Club welcomes National Express onboard

National Express has signed a three year ‘Official Coach and Bus Partner’ agreement with The Jockey Club. This deal will see the UK’s largest coach operator provide dedicated services across the United Kingdom, direct to all major events in The Jockey Club’s racing calendar. As part of the new service, it’s promised that it will “provide customers with drop off …

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Sponsorship Spotlight – Increased TV coverage and opportunities for betting partners in Rugby

Football Index - Copyright: dizanna / 123RF Stock Photo

As the Six Nations makes its return after a one-week break, we’ve put Rugby sponsorship into the spotlight on SBC News. A month on from Leicester Tigers signing LeoVegas as its ‘Official Betting and Gaming Partner’, we caught up with Chris Rose, Head of Brand for the 10-time English Champions, to discuss the lack of visibility for betting partners in …

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NetBet hoping to #makesomenoise at England v Australia

SBC News NetBet hoping to #makesomenoise at England v Australia

Online sports and casino brand NetBet is hoping to help the home of World Rugby break the sound barrier this Saturday with England’s tournament future on the line against Australia. The brand has hired DICE London to garner fan support and raise the noise level to record breaking heights with its #makesomenoise campaign. Tests during this year’s Six Nations Championship showed that the …

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Mike Tindall joins Betway ahead of 2015 Rugby World Cup

SBC News Mike Tindall joins Betway ahead of 2015 Rugby World Cup

Betway has announced an agreement with former England rugby captain Mike Tindall ahead of the 2015 Rugby World Cup. The deal will see the 2003 World Cup winner become a Betway ambassador and help promote the brand through multiple channels. The partnership represents the betting company’s first foray into rugby and Tindall will feature in the firm’s advertising and promotional …

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Six Nations signs integrity monitoring deal

SBC News Six Nations signs integrity monitoring deal

Six Nations Rugby Limited signed a three year service agreement with Sportradar under which the next three editions of the senior Men’s, Women’s and U20s Six Nations Championships will be monitored by Sportradar’s Fraud Detection System. Sportradar, which already works with the Rugby Football Union and the Australian Rugby Union, will employ its FDS to monitor the global betting patterns …

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