Records could well be set to fall this weekend, as Ireland stand on the precipice of securing an unprecedented Grand Slam at ‘the home of rugby’. After twice denying England such glory in recent memory, at Dublin’s Aviva Stadium in both 2011 and 2017, Ireland could complete the ultimate turnaround and claim that same triumph, as one of world rugby’s …
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Are England destined for third straight Six Nations title?
It’s that time of the year when Six Nations Rugby returns to our screens, with five physically intense rounds of competition spread across February and Match. England head into the Championships as favourites, with back to back triumphs, including a Grand Slam in 2016, but could the Red Rose’s impressive form be set to crash in early 2018? Joe Lovelace, …
Read More »The Jockey Club welcomes National Express onboard
National Express has signed a three year ‘Official Coach and Bus Partner’ agreement with The Jockey Club. This deal will see the UK’s largest coach operator provide dedicated services across the United Kingdom, direct to all major events in The Jockey Club’s racing calendar. As part of the new service, it’s promised that it will “provide customers with drop off …
Read More »Sponsorship Spotlight – Increased TV coverage and opportunities for betting partners in Rugby
As the Six Nations makes its return after a one-week break, we’ve put Rugby sponsorship into the spotlight on SBC News. A month on from Leicester Tigers signing LeoVegas as its ‘Official Betting and Gaming Partner’, we caught up with Chris Rose, Head of Brand for the 10-time English Champions, to discuss the lack of visibility for betting partners in …
Read More »Coral reveals Six Nations backing for Jones’ England
An eagerly awaited Six Nations kicks off tomorrow in Paris, as Europe’s finest look to move past collective Rugby World Cup disappointment. Despite becoming the first host nation to fail at the group stage, Coral have confirmed that many punters are backing England to come good under Eddie Jones and restore some pride in the Red Rose. John Hill, a …
Read More »BetVictor Sponsor Snooker’s Welsh Open in 2016
World Snooker is delighted to announce that BetVictor will be title sponsor of the Welsh Open world ranking event for the fourth consecutive year in 2016. The BetVictor Welsh Open will run from February 15 to 21 at the Motorpoint Arena in Cardiff. John Higgins won the title last year against a strong field, which included the likes of Ronnie O’Sullivan, Mark …
Read More »NetBet hoping to #makesomenoise at England v Australia
Online sports and casino brand NetBet is hoping to help the home of World Rugby break the sound barrier this Saturday with England’s tournament future on the line against Australia. The brand has hired DICE London to garner fan support and raise the noise level to record breaking heights with its #makesomenoise campaign. Tests during this year’s Six Nations Championship showed that the …
Read More »Mike Tindall joins Betway ahead of 2015 Rugby World Cup
Betway has announced an agreement with former England rugby captain Mike Tindall ahead of the 2015 Rugby World Cup. The deal will see the 2003 World Cup winner become a Betway ambassador and help promote the brand through multiple channels. The partnership represents the betting company’s first foray into rugby and Tindall will feature in the firm’s advertising and promotional …
Read More »Six Nations signs integrity monitoring deal
Six Nations Rugby Limited signed a three year service agreement with Sportradar under which the next three editions of the senior Men’s, Women’s and U20s Six Nations Championships will be monitored by Sportradar’s Fraud Detection System. Sportradar, which already works with the Rugby Football Union and the Australian Rugby Union, will employ its FDS to monitor the global betting patterns …
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