Tag Archives: Shaun Simmonds

Shaun Simmonds – Marathonbet – BOFCON Speaker

SBC News Shaun Simmonds - Marathonbet - BOFCON Speaker

Throughout the month of March, we will be announcing a new Betting on Football Conference (#BOFCON) speaker every day. Shaun Simmonds has been in the sports betting industry for 4 years having started out as a freelance sportswriter and staff copywriter for Panbet. He is currently Head of Sponsorship for Marathonbet and will be returning to Betting on Football for the third time, …

Read More »

BOF Blog – Getting Active! How to maximise football partnerships and sponsorship

SBC News BOF Blog – Getting Active! How to maximise football partnerships and sponsorship

Having heard in session 1 of BOF, that cash in hand marketing attitudes are no longer valuable. Morning Session 2 looks at how to maximise coverage and attach effective measurements on betting sponsorship/partnerships. A panel consisting of industry marketing and sponsorship insiders, sets out how to plan and execute effective partnership values that can garner global brand reach. Session Panel …

Read More »

Marathonbet – Top of the kop with Liverpool FC betting partnership

SBC News Marathonbet - Top of the kop with Liverpool FC betting partnership

Marathonbet has announced that it has become the official regional betting partner of Liverpool FC. The partnership represents Marathonbet’s biggest investment in UK marketing and promotion of its brand. The three year deal will see the Marathonbet brand promoted throughout Liverpool’s 45,500 capacity Anfield stadium. The bookmaker further confirmed that it would have access to club players and Liverpool legends …

Read More »