Tag Archives: Sharon Otterman

William Hill US issues call for lead creative agency

UK marketing news source CampaignLive has disclosed that FTSE250 betting group William Hill Plc, has issued a call-to-market for a North American agency to lead the brand and marketing development of its William Hill US sportsbook property. William Hill governance has made no secret, that 2019 will be the year in which the FTSE group establishes itself as the leading …

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William Hill US expands Devils profile with MSG Networks media partnership

William Hill US continues to expand its east coast profile, confirming that it has secured a comprehensive sponsorship arrangement with MSG Networks for the broadcasts of NHL franchise the New Jersey Devils. The bookmaker announces a further ‘groundbreaking sponsorship’ for its expanding east coast operations, which will see its New Jersey betting properties promoted across a mix of in-game integrations, …

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William Hill appoints ‘Media Pro’ Sharon Otterman as US marketing lead

FTSE-listed betting group William Hill Plc has confirmed the appointment of Sharon Otterman as Chief Marketing Officer (CMO) of its US division. A seasoned media executive, Otterman joins William Hill US senior leadership team from The Madison Square Garden Company, where she held the position of Executive Vice President for Marketing, leading the digital strategies of MSG venues and their …

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