Tag Archives: screens

MRG Systems – new solutions to address the global growth in sports betting

SBC spoke to MRG Systems, a company renowned for cutting edge display technology predominantly in the betting shop environment, to discuss what the firm’s plans were in the face of industry consolidation. SBC: MRG Systems were up for sale last year, but nothing seemed to progress. What happened? Are you still up for sale? MRG: The short answer is that …

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New LBO display system from A Bet A

LBO technology supplier A Bet A has unveiled a new betting shop display product that finally removes the discrepancy between the odds shown on the tills and the customer’s screen. The company’s Smart Screens prevent the sort of latency issues that have plagued the retail industry for years, becoming a major cause of customer dissatisfaction. Other system benefits include cutting …

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Coral installs Betradar’s Live Channel

LBO operator Coral has launched Betradar‘s Live Channel for retail betting in its shops. The bookmaker has already implemented the live sports channel in over 100 shops across the country with the intention to rollout 1,000 shops within 12 months. Olly Raeburn, Coral’s Marketing Director said: “We’re delighted to be adding the Betradar Live channel to the Coral proposition as …

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David McMorrow: The changing face of the betting shop

BettorRetail frontman David McMorrow, former marketing guru at William Hill and Ladbrokes, discusses with SBC’s David Kelly how loyalty cards and gaming machines have energised retailers, although difficulties remain. How has Odds On!-Ladbrokes’ loyalty reward programme, changed the retail betting industry? Odds On! was the first betting loyalty card on the high street and was launched back in 2008. While …

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