Scottish League One side Ayr United have agreed terms on an improved shirt sponsorship deal with the online gaming brand Bodog. The partnership is one of the longest partnerships in Scottish Football as the two team up fifth consecutive season. Bodog, which is also Official Asian Betting Partner with Arsenal FC, has seen Ayr make it to two cup semi …
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Scots independence would bring big questions over gambling law
Paul Petrie, director at Scottish sportsbook McBookie.com, discusses the Scottish Independence Referendum Other betting firms have mixed views on the outcome – William Hill suggesting 80% of bets for YES and Betfair suggesting the opposite. What’s McBookies’ take on the vote? 95% of the bets we have taken have been on a Yes vote. The opinion polls have the contest …
Read More »Portuguese man lays 700 bets on a Scottish No Vote
A Portuguese punter lays 700 bets on a No vote in the Scottish Referendum, as Yes wagers surge by 80% With the betting interest in the outcome of the Scottish Referendum reaching unprecedented levels, one William Hill customer is so convinced that the NO option will triumph that he has bet on that happening…700 times. Not only that, but the man lives in Portugal …
Read More »Celtic reprieve causes problems for bookmakers
Celtic Football Club’s unexpected reprieve from Champions League elimination is causing some bookmakers a headache as curious punters get in touch to see if their previously losing bets are now, in fact, winners. Celtic lost on Wednesday night 2-0 to Legia Warsaw in the CL qualifier, with an embarrassing 6-1 loss on aggregate. However the Polish side brought on a …
Read More »New kit launch for Bodog-sponsored Ayr United
Scottish League 1 side Ayr United has retained backing of its long-term sponsor, Bodog, the online gaming brand, which has renewed for a forth year. Bodog, which is also Official Asian Betting Partner of English FA Cup winner’s Arsenal FC, has seen Ayr make it to two Cup semi-finals as well as the high of promotion and the low of …
Read More »Record political bet taken on Scottish referendum
William Hill has taken what it is suggesting is the biggest political bet ever taken after one of its customers from South West London staked £400,000 on the outcome of the Scottish Referendum. The punter, who apparently did not have a Scottish accent, has bet on the referendum returning a No vote at odds of 1/4. Even more surprisingly, the …
Read More »32Red to sponsor Rangers
32Red Plc has signed another new shirt sponsorship deal, this time penning a three year agreement to sponsor Rangers Football Club, commencing in the 2014/15 season. The agreement provides 32Red with shirt sponsorship, extensive visibility in the stadium and across the Club’s digital and media platforms and access to Scotland’s largest football fanbase. Ed Ware, CEO of 32Red commented: “We …
Read More »First TV campaign for McBookie.com
Scottish bookmakers McBookie.com have embarked on a major TV campaign for the first time. The firm will be focusing on Scottish Television and has secured spots during STV’s coverage of the Champions and Europa League. The advert looks to prove that the firm understand Scottish punters more than other bookmakers, by having a sly dig at England’s chances of winning …
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