Tag Archives: Saudi Cup

William Morris, SIS: Showcasing the best racing content across every time zone

racing

William Morris, Head of International Horse Racing at SIS, discusses the importance of providing a diversified racing portfolio in today’s marketplace, before identifying a couple of international ‘race meets’ which now form a crucial part of the company’s content portfolio. SBC: First of all, how important is it to be able to offer a diverse racing portfolio in today’s marketplace? …

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SIS secures full Saudi racing broadcast rights

Sports Information Services (SIS) has secured the live picture and data rights for the full schedule of Saudi Arabian racing, with the agreement set to include The Saudi Cup. After signing a two-year partnership, the full Saudi Arabian racing schedule will be made available to SIS’ network of customers via its live broadcast retail and online services, including its 24/7 …

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Square in the Air recruits betting media guru Richard Bloch for critical 2021

Square in the Air (SiTA) has strengthened its senior leadership team by appointing seasoned industry public relations and outreach executive Richard Bloch as a Media Director. Bloch has joined the London-based igaming and sports betting communications agency from William Hill, where he formally led the FTSE250 bookmaker’s social media and brand activations as Global Head of Branded Content. A 20-year …

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SIS secures Saudi Cup distribution with leading bookmakers

Bet365, Betfred and Ladbrokes Coral are among a whole host of bookmakers who have secured rights with Sports Information Services (SIS) to distribute live pictures and data from this month’s Saudi Cup, nicknamed ‘The world’s most valuable horse race’. Customers of these bookmakers will gain access to live streams of the full two days of horse racing at the King …

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