Tag Archives: Sarah Krusell

Online betting operator  LeoVegas has launched its ‘LeoUniverse’ marketing campaign, introducing the fictitious Chief Entertainment Officer, ‘Leo,’ who will ‘work’ at the company’s headquarters. The new commercial concept will create a unified communication strategy consistent across all markets, and will be launched with localised adaptations during the first quarter of 2021. Sarah Krusell, Marketing Production Director at LeoVegas, explained ”Offering …