Industry marketing veteran Ryan Murton has resigned from his position as Head of Digital Marketing for odds comparison portal Oddschecker (Oddschecker.com). Murton confirmed to SBC that he had officially left Oddschecker in order to pursue personal projects. As yet Oddschecker management have yet to officially confirm Murton’s departure or whether he will be replaced as Head of Marketing. Murton had …
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The Euro 2016 final is nearly upon us, as France prepare to take on Portugal in Paris. SBC News has been keeping an eye on the best offers throughout the tournament, as bookmakers across Europe have implemented marketing strategies to acquire and retain the most customers. SBC has conducted interviews with Oddschecker, Square in the Air and BetVictor as part of our …
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With everyone’s eyes on Euro 2016 this week the latest Bookies’ Corner focuses on just that and the build up to it from the world of bookmaking. SBC spoke to Ryan Murton Head of Digital Marketing at Oddschecker, BetVictor’s Head of Sportsbook Product Eoin Ryan, Head of Football (Interactive) at Gala Coral Richard Scott and Unibet’s Head of UK Marketing …
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Liverpool legend and former England international Robbie Fowler has signed a deal with Oddschecker to become a brand ambassador for the duration of Euro 2016. The Premier League’s sixth highest goal scorer who finished his career in Thailand will be providing his views on England specifically and Euro 2016 in general via the Oddschecker platform. Both Fowler and Oddschecker will be hosting a …
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This, the second in SBC’s new Bookies’ Corner series, sees the experts from the world of betting hash out the EU Referendum and whether there’ll be a Brexit. It has been speculated that Brexit may become the biggest political betting event in history. Political betting has been gaining popularity in recent times with the Scottish Referendum breaking records, and this …
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Sports betting odds comparison portal Oddschecker (Sky Betting & Gaming Group) has confirmed the appointment of Ryan Murton to the newly created role of Head of Digital Marketing. Murton joins Oddschecker having led SEO and pay per click marketing initiatives for Betfair as Senior Marketing Manager (2013 – December 2015). An industry ‘search’ specialist Murton has further held marketing managerial …
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