This week’s Tipster Challenge Guest is Paddy Power, Director of Communications for his namesake company. A graduate from Dublin University, Power has worked in all facets of the business, including risk control, operations and marketing. The Irish bookmaker is completely unique within the industry, with entertaining advertising campaigns and often controversial betting markets. Just last month, they initiated an advertising …
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Paddy Power initiates campaign against Russian Olympic team
Paddy Power has initiated an advertising stunt at the Russian Embassy in Kensington, West London, after the Russian Olympic team were left facing a blanket ban from appearing in Rio 2016 next month. The IOC may still be exploring legal options regarding the possibility of introducing the ban, but that hasn’t stopped the bookmaker from pressing ahead with a campaign …
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