Tag Archives: russia

CIS markets betting group Parimatch has launched a UAH 30 million (€2.9m) fund to provide direct support for ‘defenders of Ukraine’ fighting against an illegal invasion by Russian armed forces. This weekend, Parimatch posted a LinkedIn statement, declaring that it would “not hide away from the conflict” and provide all help necessary to those fighting against Russia’s invasion. Parimatch outlined …

As Western governments impose financial sanctions against Russia following its illegal invasion of Ukraine. Regulus Partners outlines far-reaching repercussions for a globalised gambling sector.  Ukraine has a thriving gambling industry, a first-rate gambling services sector, a highly educated population, and relatively transparent governance. Until the last few weeks, it was therefore an attractive country to operate from and in, regulatory …

As the Kontinental Hockey League (KHL) season gets into full swing, Fonbet has been restructuring its approach to cooperating with the league, placing more of a focus on supporting clubs and direct sponsorships.  In conversation with SBC News, Fonbet CMO Alina Yakirevich explained that this new approach to sponsorship will be expanded across further sports, with football next on the …

Fonbet has linked with Russian ice hockey team Salavat Yulaev, as the betting company gains brand exposure through the team’s ‘largest advertising contract’. Over the next four years, the Fonbet logo will be shown ‘prominently’ on the Ufa teams’ kit, as well as around the Ufa Arena. Rinat Bashirov, Director General of Salavat Yulaev, commented: “We’re excited to have a long term agreement …

Fonbet has strengthened its sponsorship portfolio after scoring a new, long-term partnership with FC Rubin Kazan. Under the terms of the new agreement, Fonbet’s logo will be featured on the front of the Kazan team jerseys while company branding will also be displayed throughout the team’s home games. “We’re pleased to welcome the two-time Russian champion to our sponsorship family,” …

New measures brought in by the Russian government will undoubtedly protect bettors while also increasing traffic for licensed operators “who pay taxes, support athletics with targeted deductions and sponsorship contracts” according to Alina Yakirevich, Marketing Director at Fonbet. Speaking to SBC News, Yakirevich drew attention to the fight against the black market, explaining that measures brought in by the Russian …

In an exclusive interview for SBC News ahead of the upcoming Russian Premier League (RPL) season – which is due to start on 23 July – Yury Krasovskiy discusses how Liga Stavok’s initiatives are making the RPL “even more spectacular and exciting” for international bettors and why long-term partnerships with sports organisations are helping the operator to achieve its goals. …

With such a massive acquisition opportunity presented by Euro 2020, we’ve seen bookmakers take a creative approach to making the best use of their promotions.  For leading Russian operator Fonbet, a partnership with the country’s national football team has helped it to deliver a range of new experiences for its players. Speaking to SBC News, Alina Yakirevich – CMO at …