Compliance technology provider Rightlander has announced the release of its ‘Intel Go’ solution to support the operation of affiliate teams. The tool will aim to provide a better understanding and fulfilment of marketing compliance tasks by combining risk data with Return On Investment (ROI) analysis. Through Intel Go, affiliate teams can mark down potential compliance risks previously recorded by their …
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Rightlander has secured an extension to its partnership with bet365, as the betting group targets enhanced responsible gambling compliance across its international operations. The Stoke-on-Trent-based firm will continue to leverage Rightlander’s platform and features to maintain compliance with various regulatory frameworks as regimes across the world continue to evolve. Keeping track with regulatory changes and promoting responsible gambling has become …
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Igaming media compliance and campaign monitoring solutions provider Rightlander Ltd has announced the appointment of Sarafina Wolde Gabriel as Chief Strategy Officer (CSO). As CSO she will work closely with the company’s founder, Ian Sims, and management team to craft and implement business strategies intended to accelerate expansion across all regulated igaming markets. Her remit will include spearheading Rightlander’s reach …
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We check in on the international expansion journey for the rebranded Kaizen Gaming, formerly Stoiximan/Betano, to kick off Issue 10 of SBC Magazine. Now present in six countries, and with a strong footprint in Europe, CEO George Daskalakis expands on the company’s symbolic name change, before assessing new opportunities in Latin America (LatAm) and sharing his disappointment over Germany’s failure …
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Industry marketing compliance specialist Rightlander has committed to tackling unethical and misleading messages and promotions behind paywalls with the launch of its ‘Rightlander Radar’ solution. Rightlander Radar will help iGaming operators to identify and monitor private channels which offer marketing content, and investigate serious incidents or issues highlighted by the regulator, thereby providing an ‘extra layer of compliance analysis to …
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In response to the Spanish Government’s fast-tracking online gambling advertising restrictions, marketing compliance specialist Rightlander has launched a new ‘Fast Track’ bonus tracking report. On 3 April 2020, the Spanish Government approved urgent measures to limit the advertising of games of chance and online gambling on all marketing channels during the “State of Alarm” caused by COVID-19. Since the introduction of …
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Marketing compliance specialist Rightlander has launched a new monitoring system which will allow operators to highlight affiliate issues relating to social responsibility and the protection of vulnerable customers. The ‘Social Responsibility Report’ will be made available for UK and Sweden-facing operators, with Rightlander emphasising that the monitoring system develops ‘entry levels essentials’. Ian Sims, founder of Rightlander.com, explained: “Regulatory guidelines …
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Industry compliance software provider Rightlander has committed to offering its compliance solution to Playtech operators after securing a new partnership with the gaming technology company. Under the terms of the new agreement, Rightlander will offer its technology alongside Playtech’s IMS platform, delivering a range of affiliate compliance tools such as the automated compliance monitor, a PPC Monitor, a proactive affiliate …
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Fast growth industry marketing compliance software Rightlander has hired gambling brand development agency Brand Architects to enhance its profile within the global gambling sector. Founded in 2017 by player acquisition expert Ian Sims, Rightlander has become the ‘go-to’ compliance tool for gaming’s diverse marketing stakeholders (operators, affiliate, agencies etc). In its mission statement, Rightlander seeks to deliver igaming/betting marketing incumbents …
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Online operator Argyll Entertainment insists that its latest agreement with compliance tool Rightlander will significantly improve “affiliate compliance processes and procedures”. Argyll, which operates the RedZone, SportNation and GiveMeBet brands, will now use Rightlander’s advanced solutions in an attempt take its compliance procedures to the next level. Rightlander will scan Argyll Entertainment affiliate websites, monitoring all activity which mentions …
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