Tag Archives: Richard Brown

Kindred integrates new GiG Comply technology to monitor affiliate activity

Gaming Innovation Group (GiG) has penned a new deal with Kindred Group which will see them integrate its new B2B marketing compliance technology, GiG Comply, across its business model. The new technology will allow Kindred to track affiliate activity and content across its online betting and gaming brands, ensuring that compliance is upheld. It will also offer the chance to …

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GiG Comply to ensure Mr Green receives traffic “in a compliant and green way”

Mr Green CEO Jesper Kärrbrink hopes the firm’s partnership with the newly-launched GiG Comply can ensure that traffic coming to the brand does so “in a compliant and green way”. Gaming Innovation Group (GiG) launched B2B marketing compliance technology GiG Comply with the aim of responding to operators’ needs to further strengthen control over third-party advertising and brand protection. GiG …

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Gaming Innovation Group enters horse racing marketing venture

Pontefract - Copyright: phil_bird / 123RF Stock Photo

Gaming Innovation Group (GiG) has announced a marketing partnership with content driven horse racing website GG.co.uk, giving the firm a future entry point into the UK horseracing market as it strives to become the “market leader in all aspects of sports betting”. With the Cheltenham Festival just around the corner, GiG are to deliver event and targeted digital paid marketing …

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