Tag Archives: real madrid

Worldpay notes 18% spike in Champions League final betting

Copyright: strouhatko / 123RF Stock Photo

Online bookies are on track for a bumper week’s trading, as excitement builds in the run-up to this year’s UEFA Champions League final between Liverpool and Real Madrid, according to payment processing company Worldpay. The firm’s analysis of gambling data from last year’s showdown between Real Madrid and Juventus revealed an 18% spike in online gambling activity compared to an average …

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McCourt brothers invest in Dugout football community seeking MENA expansion

SBC News McCourt brothers invest in Dugout football community seeking MENA expansion

Digital football community, Dugout (Dugout.com) has secured £8.2 million in its latest venture funding round, which the company will use to expand its technology offering and further support growth in the MENA (Middle East/ North Africa) region. Dugout’s funding round has been led by renowned US sports investors the McCourt brothers (David and Frank), who between them own the LA …

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SBC’s On The Ball: Europe in focus

SBC News SBC's On The Ball: Europe in focus

After a breathtaking week of Champions League football, this edition of On The Ball analyses the repercussions of the latest round of European fixtures, as well as looking at some of Europe’s top clubs. Esports expansion for Manchester City After crashing out of the Champions League at the hands of Liverpool, Manchester City announced a new partnership with renowned Korean …

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Project11 to showcase Supponor’s DBR technology at #bofcon2018

SBC News Project11 to showcase Supponor's DBR technology at #bofcon2018

Attendees at the upcoming Betting on Football Conference will be able to experience first-hand the DBR technology, currently utilised in La Liga to broadcast eight regional sets of perimeter advertising for the same match globally at 36 Real Madrid C.F. and F.C. Barcelona away matches. Sports marketing agency Project11’s successful business model encompassing its La Liga division and holding rights to …

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Scott Longley – A short history of betting shirt sponsorship in football (part 1)

SBC News Scott Longley – A short history of betting shirt sponsorship in football (part 1)

Scott Longley details to SBC readers the industry’s first steps in football sponsorship and marketing, in what is now a multi-million £/€/$ discipline for all betting operators. _______________ We start (perhaps improbably) with Fulham FC in the first years of the new century when in its second season in the Premier League the club signed a deal with Betfair that …

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Home expansion sees Codere hit +2,500 betting points in Spain

SBC News Home expansion sees Codere hit +2,500 betting points in Spain

Spanish gambling firm, Grupo Codere has announced that it has surpassed +2,500 betting points operating within its home market of Spain. During the first two months of 2018, Codere has strategically expanded its retail presence in the regions of Andalucía and the Balearic Islands. The Balearic and Andalusian expansions support Codere’s 2017 dedicated betting shop openings in Madrid and Castilla …

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Betcart agrees new content partnership

SBC News Betcart agrees new content partnership

Award-winning developer, BetGames.TV has announced that it has integrated its content onto the platform of renowned sportsbook in the BCourt Group Betcart. Betcart is not only an official sponsor of Real Madrid C.F. Football Club, but it is also now offering fixed odds live games that combine traditional betting with popular lotteries in its main market Iran. After successful commercial expansions via B2B …

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Project11 expands portfolio with Atlético Madrid fixtures

SBC News Project11 expands portfolio with Atlético Madrid fixtures

Project11 has announced the addition of 22 home and away Atlético Madrid fixtures, enabling brands to benefit from more La Liga advertising opportunities than ever before. This addition to Project11’s La Liga offerings, which currently includes perimeter advertising at 36 Real Madrid and Barcelona away fixtures, will deliver the opportunity to further increase brand exposure using Digital Billboard Replacement (DBR) technology. …

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bettingexpert: Spurs fans enjoy European success on Unibet

bettingexpert - Copyright: ververidis / 123RF Stock Photo

Tottenham Hotspur might be experiencing a wobble in the Premier League, but their Champions League matches are proving to be a hit on bettingexpert, particularly with odds from Unibet. Two of the top four matches on the bettingexpert tipster community in November featured Mauricio Pochettino’s side, including their Dele Alli inspired victory over Real Madrid at Wembley and a 2-1 …

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