Tag Archives: racing post

bet365 continues sponsorship of Spotlight Sports’ flagship YouTube show

SBC News bet365 continues sponsorship of Spotlight Sports' flagship YouTube show

Spotlight Sports Group (SSG) has extended its partnership with bet365, with the operator continuing as sponsor of the ‘Upping the Ante’ YouTube show. The contract with bet365 has been renewed for a further two years, naming the bookmaker as title sponsor of Upping the Ante for the fourth and fifth consecutive series, covering 21 weekly shows. Upping the Ante is …

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“It’s so good as it is” as Cheltenham Festival sticks by four-day schedule

SBC News “It’s so good as it is” as Cheltenham Festival sticks by four-day schedule

Following a consultation into whether Cheltenham Festival should be extended to a five-day meet, the Jockey Club has decided to keep the event at its original four, the Racing Post reported. Named jump racing’s biggest meeting, the potential extension would have resulted in six races being run each day. Therefore, with an extra two races being added, the total number …

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Barry Hearn: Bookmakers falling short on horse racing support

SBC News Barry Hearn: Bookmakers falling short on horse racing support

Horse racing, perhaps the ultimate mainstay product of the betting industry, has been suffering from declining public interest in recent years. Attempts to reach out to a new audience and drive attendances have been numerous, with notable developments including the launch of the Racing League in 2021, using a team based format to appeal to a wider sporting viewership.  For …

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Racing Post launches new full coverage app 

SBC News Racing Post launches new full coverage app 

Racing Post has announced the launch of its new app, made available for free on iOS and Android systems. The app will provide audiences with daily coverage and unparalleled expert insights on all horseracing developments, fixtures and events.  Upgraded features include a new odds comparison tool, data-led tips and exclusive app-only content from renowned racing experts Tom Segal and Paul …

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BoyleSports’ retail rollout continues as new shop opens in Ross-on-Wye

BoyleSports

Shutters may be closing across the UK’s high-streets, but BoyleSports is clearly not disheartened as its UK retail expansion continued this week.  The Irish bookmaker’s newest betting shop, located Ross-on-Wye, Herefordshire, has just completed its first full weekend of business, having opened on 19 August.  This marks the firm’s seventh UK opening since April, and brings its retail estate on …

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William Hill to sponsor Sky Sports News for 2021/22 football season

SBC News William Hill to sponsor Sky Sports News for 2021/22 football season

William Hill has secured a boost for its sports-focused marketing and branding strategy, partnering with Sky Sports News. According to a LinkedIn post from company UK Managing Director Alexis Zambolou, the deal will see William Hill sponsor Sky’s sports news broadcasts for the next football season.  The deal marks William Hill’s first sponsorship arrangement since officially becoming a subsidiary of …

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AllSported expands international portfolio via Racing Partnership deal

SBC News AllSported expands international portfolio via Racing Partnership deal

AllSported has signed an agreement with The Racing Partnership, expanding its holdings of international horse racing data rights.  The arrangement will see AllSported carry data for UK and South African horse racing content on its platform, distributed to licensed betting operators.  AllSported aims to improve engagement with customers via front end content, whilst also offering benefits to rights holders by …

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Better Collective cools Spotlight Sports M&A speculation

SBC News Better Collective cools Spotlight Sports M&A speculation

Better Collective AS has branded UK media reports as ‘highly speculative‘ of its’ front runner interest’ in acquiring Spotlight Sports Group for £500 million. This weekend, The Sunday Times reported that private equity fund Exponent LLP, the majority investor of Spotlight Sports since 2016, had placed its racing and betting media asset ‘under starters orders‘  for a sale to be executed in …

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AllSported goes private to pursue ‘aggressive growth strategy’

SBC News AllSported goes private to pursue ‘aggressive growth strategy'

Racing Post, Banach and TXODDS’s horseracing solution, AllSported, has been taken private following what is being described as a ‘substantial investment’.  The financial injection in the former three-way venture will be used to support an ‘aggressive’ growth strategy, facilitated by the new ownership that increases agility for the one-stop platform’s product development. Taking full control over its own operations, AllSported …

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