Tag Archives: Premier League

BetRegal diary – Moving past some of the early frustrations

BetRegal

Former Pinnacle Marketing Director Aly Lalani is one of the key drivers behind the launch of BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices. In the fifth diary of this series, we are moving towards the present day. It’s the summer of 2017 and the product is live, but there are a …

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Responsible gambling the focus in new five year Sky Bet and EFL deal

Sky Bet has announced a new five-year headline sponsorship deal with the English Football League (EFL), strengthening its responsible gambling strategy in the process. The deal, which will run until the culmination of the 2023/24 season, will represent a 20% year on year increase from 2019/20 on the current deal. Richard Flint, CEO of Sky Betting and Gaming, said: “We’re …

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Integrity the key as Football DataCo launches new partnerships

The official data rights holder of all the professional football leagues in England and Scotland, Football DataCo has announced an integrity agreement with Genius Sports and Perform Group.   The Genius Sports and Perform partnership marks the first time that two global leaders in sports data and technology have joined forces to protect the integrity of sport. The partnership will enable …

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Plan for the World Cup and beyond at Betting on Football 2018 #bofcon2018

Betting on Football - World Cup

SBC Events has lined up a full day’s track dedicated to the FIFA World Cup at Betting on Football 2018 (20-23 March), as part of a comprehensive conference agenda ahead of next year’s tournament in Russia. Featuring eight main tracks and more than 40 sessions across Wednesday 21 and Thursday 22 March, #bofcon2018 will present over 150 experts from the …

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League of Legends leader stretches gap at the top

CCopyright: lightwise / 123RF Stock Photo

Another Premier League weekend has come to end, which means more movers and shakers in SBC’s League of Legends.   Gameweek ten started and finished with 1-0 victories, Manchester United defeating Spurs and Burnley going over Rafa Benitez’s Newcastle by the scoreline, in a round which saw the new fantasy football leader build on his lead at the top of …

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SBTech launches newest live betting feature ‘Add2Bet’

Managed Services

SBTech has announced the launch of its newest ‘cutting edge’ live betting feature, Add2Bet, with a design based around simplicity and ease of use. The sports betting solutions provider’s most recent mobile focussed enhancement is to be presented at the EiG expo in Berlin, on Tuesday October 31. Add2Bet will enable players to immediately use the ‘cash out’ value of …

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Educating Hong Kong with Sportradar

The Hong Kong Football Association (HKFA), in collaboration with Sportradar, has hosted a week long integrity programme for players and officials across the territory. An official partner of HKFA, the programme has been developed and run by Sportradar, with a particular focus being placed on educating and protecting players from potential match fixing approaches. HKFA CEO Mark Sutcliffe said: “As …

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SofaScore: The increased desire for data and statistics

As the way that sports betting is consumed by punters continues to change, Zlatko Hrkac, co-founder at SofaScore, believes that the modern fan now requires an app that is more than just scores. Hrkac claimed that with betting operators now offering markets on specific player and team statistics, the trend of football fans wanting in depth detailed data about the …

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Manchester City the saviours for Fantasy Managers

Copyright: debu55y / 123RF Stock Photo

Premier League football returned after another international break, and it was Manchester City who lit up what was otherwise a rather tame gameweek.   Something that was reflected within SBC’s League of Legends, with a number of scores falling some way short of the lofty heights of recent weeks. Digital Fuel Marketing’s Andy Scott clearly didn’t stick to that script though, …

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Liam Durkin – Sky Bet – NFL’s UK betting popularity and how it can be utilised further

Ten years ago the National Football League (NFL) crossed the Atlantic to stage its first competitive game outside the Americas, with the New York Giants running out 13-10 winners over the Miami Dolphins.   What started out as a one game per year ‘International Series’ though quickly began to grow, seeing more games and venues being added.  This year London …

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