Tag Archives: Premier League

Crouchy soothes fans’ nerves in new Paddy Power ad

Following its ‘socially distanced title-party’ and March’s attempt at becoming a Cheltenham Festival jockey, Paddy Power has recast Peter Crouch to deliver its vital message that a ‘new normal means same old football’. Continuing to work alongside ‘Crouchy’, Paddy Power wishes to ease Premier League fans’ nerves ahead of a season of visible changes and adjustments away from the terraces. …

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W88 remains as Leicester City betting partner for 2020/21 campaign

Copyright: moovstock / 123RF Stock Photo

W88 has renewed its deal with Leicester City Football Club meaning that the Asian betting company will continue as the Premier League side’s official betting partner for the 2020/21 campaign.  As a result of the renewal, W88 will continue to gain brand exposure during Leicester City match days via the club’s pitch-side LED advertising boards. Moreover, the firm will be …

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Bet Regret focuses on betting self-awareness for new football season  

GambleAware has announced the launch of ‘phase two’ of its flagship ‘Bet Regret’ campaign ahead of this weekend’s start of the Premier League 2020/2021 season. Promoted nationwide, GambleAware’s latest campaign carries the tagline ‘tap-out to avoid Bet Regret’, urging audiences to pause and reconsider before they place an impulsive bet. Measuring the impact of its Bet Regret series on UK …

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BGC praises ‘whistle to whistle’ impact as football season resumes

As the English football season gets underway tonight, TV betting adverts will not be shown during live sport before the 9pm watershed. The resumption of the Premier League and English Football League will see hundreds of matches shown live on Sky TV and BT Sport. But due to the ‘whistle to whistle ban’, introduced by the Betting and Gaming Council …

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Inside Edge: Record-seeking Salah and La Liga market misconception

Salah - 25.08.2020, Red Bull Arena, Salzburg, AUT, Testspiel, FC Red Bull Salzburg vs FC Liverpool, im Bild Mohamed Salah FC Liverpool // during Friendly Football Match between FC Red Bull Salzburg and FC Liverpool at the Red Bull Arena in Salzburg, Austria on 2020/08/25. **** ONLY GERFRAITAESPSUISSEGBR **** Salzburg *** 25 08 2020, Red Bull Arena, Salzburg, AUT, Test match, FC Red Bull Salzburg vs FC Liverpool, in the picture Mohamed Salah FC Liverpool during Friendly Football Match between FC Red Bull Salzburg and FC Liverpool at the Red Bull Arena in Salzburg, Austria on 2020 08 25 ONLY GER FRA ITA ESP SUISSE GBR Salzburg EP_fei.

Over the next few months, Form Labs – a division of Bettorlogic – will be looking at the best of the weekend’s sporting activity. This time, we check on Mo Salah’s pursuit of Teddy Sheringham’s opening day scoring record and the chances of a fast Premier League start for the promoted teams, before addressing the media hype around Barcelona’s (Messi …

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Footstock announces UK launch to add a ‘fantasy edge to football trading’ 

New football trading platform Footstock has announced its UK launch ahead of this weekend’s start of the 2020/2021 Premier League season (Saturday 12 September). Spearheading its UK debut, Footstock announced ‘trading first’ as it launched a ‘£100K freeroll contest’ which will be open to all EPL fans that register with its player trading exchange.    The freeroll contest will run throughout …

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Premier League looks to broadcast every behind-closed-door fixture

All behind-closed-door Premier League matches are set to be broadcast following the FA’s confirmation that the traditional Saturday 3pm TV blackout will be lifted for the start of the 2020/21 campaign. Due to this announcement, all top flight games can be negotiated to broadcasters to be aired live until crowds start to come back to stadiums. The top-tier ban will …

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Spotlight ups matchday commentary reach and capacity for new EPL Season 

Spotlight Sports Group will begin the new Premier League season (start date – 12 September) by delivering ‘uninterrupted studio commentaries’ for its customers, covering all 2020/2021 matches. The betting content services provider stated that it will deliver its ‘most comprehensive EPL matchday commentary service’ to date, helping bookmakers engage with global audiences. Spotlight’s expanded service will offer EPL match commentaries …

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Successful summer leaves Leadstar positive over industry’s recovery

Liverpool's Jordan Henderson celebrates with the Premier League trophy after the Premier League match at Anfield, Liverpool.

Figures coming out of both the UK and Germany have shown positive signs of recovery for the sports betting industry, while the return of top level football in both of these countries produced an immediate upturn in betting-based traffic across the world. That’s according to betting affiliate Leadstar Media, which oversees several products across a variety of global markets including …

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W88 secures Crystal Palace front-of-shirt sponsorship

Crystal Palace FC has secured a new partnership with W88 which will see the online gaming brand become the front-of-shirt sponsor for the Premier League team. Under the terms of the agreement, the W88 logo will feature on the front of the Club’s adult home, away and third shirts. Steve Parish, Crystal Palace FC Chairman, said: “We are delighted to …

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