Tag Archives: PDC World Darts

‘Bucking the trend’ and influencer marketing: The secret to Low6’s growth


Founded back in 2017 by Jamie Mitchell and Wayne Stevenson, Low6 is on a mission to help both franchises and rights holders monetise their mobile applications.  While the first iteration of Low6 was to score the lowest number of points based on a particular racecard, the company has ‘evolved immensely’, with commercial deals now spanning 22 UK football clubs, UFC …

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William Hill expects record breaking PDC World Darts Championship

William Hill, the new sponsors of the PDC World Darts Championship, are expecting to take a record breaking £10 million in bets during the course of the Christmas darts extravaganza. The bookmaker has installed sixteen-time champion Phil Taylor as their 2/1 favourite to win this year’s tournament. ‘The Power’ last won the trophy in 2013 and has been very well …

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