As it begins its landmark 20th year of operations, online bookmaker Pinnacle has reached a new milestone with the announcement of former world no.1 tennis star Mats Wilander as its first ever brand ambassador. After an illustrious 16-year career as a professional, Wilander will produce educational content for Pinnacle’s Betting Resources portal – providing readers with unique insight into the …
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Betting on Football casts its eye over the sports betting world
Betting on Football 2018, held at Stamford Bridge from 20-23 March, will demonstrate its international appeal by delivering updates around the biggest sports betting jurisdictions. Global Market Profiles, which takes place on the first full day of #bofcon2018 on Wednesday 21 March, is one of five main tracks at the event, which will feature a total of more than 40 …
Read More »Betting on Football 2018 takes shape with new speakers and exhibitors
Leading speakers from across the industry have signed up to Betting on Football 2018 (20-23 March), while 70% of the exhibition space at Stamford Bridge has already been sold. The list of confirmed speakers includes Snaitech CEO Fabio Schiavolin, Danske Spil CEO Niels Erik Folmann, Mr Green CEO Jesper Kärrbrink, Pinnacle CEO Paris Smith, Veikkaus Senior Vice President Jari Vahanen, …
Read More »Pinnacle – Continuing to thrive as an eSports operator
Throughout 2017, the popularity of eSports as a betting product continued to increase to unprecedented levels, with operators now paying a greater level of focus to the eSports element of their sportsbooks. Benjamin Cronin, Content & Social Media Manager at Pinnacle spoke to SBC after an extremely successful 2017, that saw it continue its strong presence within the world of …
Read More »bet365 lands fourth consecutive bookmaker of the year award at SBC Awards
Sports betting giant bet365 capped a triumphant night at the SBC Awards by collecting the headline Bookmaker of the Year prize for the fourth year in a row. Having also been crowned Football Bookmaker of the Year and Mobile Bookmaker of the Year, the Stoke-based operator only narrowly missed out on a fourth prize after William Hill beat it to …
Read More »Hall of Fame entry for Paris Smith, Fred Done and Vigen Badalyan
Pinnacle CEO Paris Smith, Betfred Founder and CEO Fred Done and BetConstruct Founder and CEO Vigen Badalyan will be inducted into the SBC Sports Betting Hall of Fame at this year’s SBC Awards. The fourth edition of this end of year industry celebration is being held tonight (Tuesday 5 December) at the stunning Artillery Garden at the HAC in Central …
Read More »Yggdrasil agrees Pinnacle deal
Yggdrasil Gaming has agreed a deal to supply Pinnacle with its content and promotional tools. The deal with the online gaming operator will see popular Yggdrasil titles, such as Jungle Books and Pumpkin Smash, made available to its customers for the first time. To help support and promote the slots Pinnacle will be granted access to Boost, its collection of …
Read More »Pinnacle races into the world of sporting sponsorship
Pinnacle has taken its first steps into sports sponsorship with a deal to support Algarve Pro Racing Team in the 2018 European Le Mans Endurance Series. As part of the partnership, Pinnacle’s logo will be placed on the flanks of the 600 Horsepower, 900kg Ligier JS P217, the new spec car first introduced in 2017. Commenting on the partnership …
Read More »Biggest ever Betting on Sports gets 96.7% seal of approval
SBC Events has expressed its delight at the feedback from Betting on Sports, after 96.7% of visitors to the conference said they would recommend it to a colleague. A post event survey, sent to the 1,300 registered #boscon2017 delegates, also found that 94% rated the networking opportunities at the event as ‘Very Good’ or ‘Excellent’. This included praise for the …
Read More »SBC Events breaks attendance records with second Betting on Sports
A record number of delegates, exhibitors and top-level industry speakers attended the second edition of the Betting on Sports conference, held from 12-15 September at the Olympia Conference Centre in London. There were more than 1,300 registrations, a 100% increase on the number for the inaugural edition of the event and a 30% increase on attendance from this year’s biggest …
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