Tag Archives: Parimatch Tech

Betegy partners with Tipico for German and Austrian content rollout

Betegy has strengthened its position in central Europe by entering into an agreement with German sports betting operator Tipico, launching its full-service marketing service across the company’s retail suite. Under the terms of the deal, the sports data and automated content provider will deliver its services in Tipico retail outlets in Germany and Austria, focusing on content generation. Tipico will …

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Dmitry Sergeev to leverage ‘huge potential’ in Eastern Europe for Parimatch

Parimatch Russia has announced that Dmitry Sergeev will take charge of its Eastern European facing operations, with responsibility for coordinating the firm’s growth strategy in the wider region. Sergeev will lead franchise implementation in the area in the role of Head of Parimatch Eastern Europe for Parimatch Russia  as the franchise prepares to separate from Parimatch CIS to operate independently …

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SBC Summit CIS: Sports sponsorship shows consumers operators ‘are not the bad guys’

A key objective for any betting operator when entering a new regional market is to raise brand awareness and promote its business, which can see sports sponsorship deals play a key role – and the CIS region is no exception to this. Discussing the topic at the SBC Summit CIS event, a group of industry experts engaged each other on …

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Parimatch leads Ukraine contingent at Web Summit

Leading CIS markets betting group Parimatch Tech will headline the ‘Ukraine Pavilion’ at Web Summit 2021 (1-4 November, Lisbon), the world’s biggest tech start-up, venture capital and innovation conference.  The pavilion has been organised to promote opportunities within Ukraine’s fast-growth tech scene which maintains over 5,000 IT companies and a talented workforce employing over 250,000 software developers. The Web Summit …

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Parimatch links with Oleksandr Usyk in responsible gaming tie-up

Parimatch Tech has further strengthened its portfolio of major sports partners, signing a responsible gaming agreement with Ukrainian boxer Oleksandr Usyk. As a result of the new partnership, the undefeated heavyweight fighter from Simferopol, Crimea will become the operator’s first brand ambassador for its Responsible Gaming Project.  The sports betting and gaming tech developer has reiterated its commitment to following …

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Parimatch inks three-year partnership with Chelsea FC

Parimatch Tech has expanded its sports sponsorship portfolio by signing a partnership with Chelsea FC covering the next three-seasons. Under the terms of the agreement, Parimatch will leverage digital, social and logistical assets to create mutual branding opportunities for both itself and the 2020/21 UEFA Champions League holders.. In addition to utilising the West London club’s ‘bold and ambitious brand’, …

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Parimatch rebrands corporate identity to Parimatch Tech

Leading CIS betting group Parimatch has rebranded its corporate identity to ‘Parimatch Tech’ to better reflect the firm’s strategic vision as a multi-market, proprietary-built sports betting incumbent.  The corporate rebrand conveys Parimatch Tech’s 27-year journey, transitioning from a single betting shop to a pioneering tech-first betting enterprise maintaining a global footprint within the Ukraine, Cyprus, UK, Kazakhstan, Belarus, Tajikistan, Tanzania, …

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