Tag Archives: Paddy Power Betfair

FTSE bookmaker Paddy Power Betfair (PPB) is set to review the creative advertising strategy and set-up of its Betfair brand, following the departure of Johnny Devitt as Chief Marketing Officer. UK advertising news source CampaignLive has reported that Betfair marketing will no longer be serviced by London agency Lucky Generals as its lead creative account. In recent months, PPB has …

The United Kingdom and France have been lauded by international sports betting integrity body ESSA, for its ‘Declaration of Intention’ to target suspicious betting practises. The governments of the two nations are to share expertise and best practises, in order help to tackle issues such as sports corruption and match-fixing through illegal and irregular sports betting. As part of the …

Ladbrokes Coral Chief Executive Jim Mullen has emphasised that cutting the stakes of fixed odds betting terminals (FOBTs) will not only have negative economic implications, but will also “fail to adequately address any issue of problem gambling”. Mullen was responding to a report in the Sunday Times, which claimed newly appointed culture secretary Matt Hancock is in favour of delivering a …

Regulus Partners, the strategic consultancy focused on international gambling and related industries, gives an insight into some of the key developments in the gambling industry as part of its ‘Winning Post’ column. UK: remote market – Supernormal margins, not supernormal growth… 2017 has been a year of mixed messages for UK remote gambling. A number of commentators have referred to …

India-based research group ReportsnReports.com has documented a new study on the rise of the global sports betting industry, with the research forecasting growth at a compound annual growth rate (CAGR) of 8.62% over the next four years. The report, entitled Global Sports Betting Market 2018-2022, argues that the major driver of this market growth is the sports industry’s digital revolution. …

Irish bookmaker Paddy Power has confirmed the appointment of Michelle Spillane as its new Marketing & Brand Director for the UK & Ireland. The appointment sees Spillane takeover the majority of executive duties and projects, from former Paddy Power Marketing Director Mark Singleton, who this month joined digital photo printing firm Photobox. Spillane joins Paddy Power from Irish national TV …

Advertising news source Campaign Live has reported that Paddy Power Marketing Director Mark Singleton has departed the bookmaker to join digital photo printing firm Photobox (Photobox.co.uk). A six-year Paddy Power marketing veteran, Singleton has held a number of senior executive roles for the Irish bookmaker including Head of Sportsbook Marketing (2012-2015) and Head of Multichannel (2015-2016). Singleton would maintain the …

With the aim of benchmarking diversity, equality and inclusion for the global betting and gaming sector, the All-in Diversity Project has been established as an industry-driven not-for-profit organisation. In the opening year of the initiative, one of its key priorities is to establish the All-Index, which utilises solid business principles and provides a global standard index for measuring diversity within the …

Having taken over the official leadership duties of Paddy Power Betfair (PPB) this week, new Chief Executive Peter Jackson has announced two major executive appointments for the FTSE100 bookmaker. Issuing a short statement, PPB governance confirmed the promotion of Dan Taylor to the newly created role of Chief Executive of Europe. A Paddy Power executive since 2015, Taylor has previously …

The latest statistics from the UK Gambling Commission released at the end of last year contained with them some figures for betting shop closures that might yet be a sign of things to come for UK bookmakers. The total number of shops as of the end of September 2017 stood at 8,502, down 304 from March this year and 412 …