Tag Archives: olympics

Chris Pearce: Six expert tips for pricing minority sports

SBC News Chris Pearce: Six expert tips for pricing minority sports

Sports betting consultant and expert odds compiler Chris Pearce explains his process for scaling-up markets for minority sports, such as the Winter Olympics. As bookmakers apply standardised strategies for trading mass-market sports, pricing your niche sports correctly could be your edge with customers… Walk into any trading room and you will see football specialists, horse racing formbook students, cricket stattos …

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Reflecting on a summer of sport: How Enetpulse has improved client partnerships

SBC News Reflecting on a summer of sport: How Enetpulse has improved client partnerships

With the return of live sports events, including the rearranged Euro 2020 and Tokyo Olympics, it has been a very busy summer for Enetpulse.  Marc Stenum,  Head of Business Development at Enetpulse, explained how the Danish-based sports data provider has used the Covid crisis to rethink how it meets the needs of its clients. SBC: This summer has been jam-packed …

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Winning Post – UK racing puts safety first

SBC News Winning Post - UK racing puts safety first

Regulus Partners, the strategic consultancy focused on international gambling and related industries, takes a look at some key developments for the gambling industry in its ‘Winning Post’ column. New Zealand: NZRB – the trouble with monopolies? New Zealand Racing Board’s results to July 2018 demonstrate continued progress online, with 20% growth in customers to 230,000 (nearly 5% of NZ’s population), …

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ESSA praises joint UK and France corruption pact

Copyright: kagenmi / 123RF Stock Photo

The United Kingdom and France have been lauded by international sports betting integrity body ESSA, for its ‘Declaration of Intention’ to target suspicious betting practises. The governments of the two nations are to share expertise and best practises, in order help to tackle issues such as sports corruption and match-fixing through illegal and irregular sports betting. As part of the …

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Innovation and technology hub announced by Ladbrokes Coral

SBC News Innovation and technology hub announced by Ladbrokes Coral

Ladbrokes Coral have announced plans to unite its sports and technology teams to bring customers an continually improved betting experience. Named LC2 and located at Here East, which formerly housed the London 2012 Olympic media team, on the Queen Elizabeth Olympic Park, 140 staff of both brands are charged with delivering a range of products such as CRM, ePOS and …

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Sportsbet.io an Olympic winner with Rio 2016 providing 40% of bets

SBC News Sportsbet.io an Olympic winner with Rio 2016 providing 40% of bets

New Bitcoin sportsbook Sportsbet.io has said it has enjoyed a bumper Olympic Games, with 40 per cent of bets taken during the 16-day event coming on Olympic markets. Not surprisingly tennis and football proved the most popular sports, with nearly a quarter of all Olympic bets struck in August coming on the tennis tournament in Rio, with Andy Murray’s gold …

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Betway – 500/1 Japan Rugby Sevens set to inflict painful Olympic payout

SBC News Betway - 500/1 Japan Rugby Sevens set to inflict painful Olympic payout

Betway are on red alert with pre-tournament 500/1 rank outsiders Japan within touching distance of an Olympic medal in the rugby sevens. Still feeling the pain from paying out mammoth odds on Premier League champions Leicester City in May, the bookmaker  is reporting another potentially devastating blow less than three months later. Betway soaked up a sprinkling of bets on the …

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UK workers to be paid £1.6 billion to watch Olympics while at work

SBC News UK workers to be paid £1.6 billion to watch Olympics while at work

Sporting Index has found that the cost to the British economy from workers watching the 31st Olympiad at work is a staggering £1.6bn.  The spread betting firm commissioned pollsters Opinium to survey the British public ahead of the Games, and found that Olympic-watching Brits will spend 24 minutes on average tuning into the sporting action from Brazil while at work. …

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