The Advertising Standards Authority (ASA) has embraced new AI systems to proactively identify breaches of the UK Advertising Codes. For Legal Eye, Gemma Boore, Gambling Regulatory Counsel for Harris Hagan reviews the outcome of three ASA disputes on the promotion of betting content, and how AI detection will challenge operators’ management of marketing campaigns… Traditionally, the Advertising Standards Authority (“ASA”) …
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Ladbrokes has again found itself facing criticism from the Advertising Standards Authority (ASA) for its Twitter activity, specifically for featuring prominent athletes in marketing material. A series of posts on Twitter ( now known as X) from the Entain-owned bookmaker featured tennis players Novak Djokovic, Rafael Nadal, Nick Kyrgios and Stefanos Tsitsipas in January and February 2023. Two of the …
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A top five sport in the Kambi global partner network, tennis is a key growth market for all sportsbooks, as its worldwide fan base now reaches +1 billion watching and engaging with ATP and WTA tournaments. Tennis popularity is easy to explain, as the sport has lived through a ‘Golden Era’ in which star athletes such as Novak Djokovic, Rafael …
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The international break gives us time to reflect on how the Premier League season has panned out so far, writes Nick Haynes from Form Labs, but it also shines a light on those managers which may not be living up to expectations. While the rate of goals has dropped sharply after the early season surge, penalties have remained high and …
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Nick Haynes from Form Labs continues his Friday round-up of the weekend’s sporting activity. The Nations League and French Open top the bill this time, but not before he looks back on results that rescued the bookies a week ago. Goals have been coming thick and fast at the beginning of this campaign, and even with the relaxation of the …
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Over the next few months, Form Labs – a division of Bettorlogic – will be looking at the best of the weekend’s sporting activity. This time, we check on Mo Salah’s pursuit of Teddy Sheringham’s opening day scoring record and the chances of a fast Premier League start for the promoted teams, before addressing the media hype around Barcelona’s (Messi …
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Over the next few months, Form Labs – a division of Bettorlogic – will be looking at the best of the weekend’s sporting activity. This time, we go from Cristiano Ronaldo and his bid to join the international 100-club, to England’s revenge mission in Reykjavík and Serena Williams’ latest attempt at matching Margaret Court’s 24-time Grand Slam record in New …
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Novak Djokovic’s surprise five-set defeat to Denis Istomin in the second round of the Australian Open has opened the door for Andy Murray to claim a first title in Melbourne. The five-time beaten finalist and world number one is now odds on with the bookmakers to lift the trophy in the Rod Laver Arena on 29 January. However, it is …
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Unibet was the tennis tipsters’ top choice on the first day of Wimbledon, according to tipster network bettingexpert.com. Unibet was by far the most popular choice of bookmaker among the bettingexpert tipsters as it was selected as the preferred bookie for 24 per cent of all tennis tips – more than second placed bwin and third placed bet365 combined. Bettingexpert’s …
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