Tag Archives: nigeria

Parimatch rebrands corporate identity to Parimatch Tech

Leading CIS betting group Parimatch has rebranded its corporate identity to ‘Parimatch Tech’ to better reflect the firm’s strategic vision as a multi-market, proprietary-built sports betting incumbent.  The corporate rebrand conveys Parimatch Tech’s 27-year journey, transitioning from a single betting shop to a pioneering tech-first betting enterprise maintaining a global footprint within the Ukraine, Cyprus, UK, Kazakhstan, Belarus, Tajikistan, Tanzania, …

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SoftSwiss establishes African footprint with Nigerian licence

SoftSwiss establishes African footprint with Nigerian licence

SoftSwiss has celebrated its first entry into the African sports betting market after receiving a licence to supply its gaming and sportsbook solutions across Nigeria. The Nigerian licence, says SoftSwiss, is a ‘great milestone’ for the company as it continues to expand into new regulated markets across the world.  “Entering the Nigerian market marks an exceptional turning point for SoftSwiss, …

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Luckybet NG selects BtoBet’s Neuron 3 platform to lead systems overhaul

BtoBet has moved deeper into West Africa after announcing that it has become the lead omnichannel systems provider to Nigerian betting group Luckybet (Luckybet.ng).  The agreement follows an extensive review undertaken by Luckybet management as it seeks to find a technology supplier to power its fast-growth retail and online betting operations. The partnership will see Luckybet upgrade its entire systems …

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BtoBet refines African SMS payment options with Tola Mobile 

BtoBet has has formed a strategic partnership with Tola Mobile to amplify its payment processing capacities for new and established African betting markets. The partnership is marked as a key strategic directive by BtoBet, as it moves to integrate Tola Mobile’s ‘Wallet API’ system across its tailored African platform, allowing bookmaker partners a greater depth of localised payment solutions. Since 2011, …

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George Shamugia, Singular: How the COVID-19 pandemic has shaped Nigerian sports betting

During the recent quiet period with sports events cancelled and betting shops being forced to close their doors, virtual sports have played a crucial role in minimising the negative impact of COVID-19 for so many operators, particularly in Europe. So why has Africa fallen behind? George Shamugia, CEO of Singular, identifies a couple of “major culprits” for why Nigeria – …

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Dominik Beier – Interwetten unafraid to test its legacy in Nigeria

Dominik Beier, Group CEO of DACH markets legacy sportsbook Interwetten has spoken to SBC on his firm’s African market ambitions, which will launch imminently within Nigeria. Prior to global betting’s COVID-19 disruption, Interwetten’s executive team had announced that the sportsbook had secured a ‘national licence’ from Nigeria’s Lottery Regulatory Commission (LRC). The announcement sees Beier undertake a key strategic leadership …

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Golden Race to boost retail lotto activity for Bet9ja

Bet9ja

Nigerian sports betting operator Bet9ja has picked Mobiprint from Golden Race to power its new in-shop lotto solution. The device is pre-loaded with Golden Race’s cashier software so customers can place a bet, print a ticket and scan any winning tickets, all with the same hardware solution. Mobiprint will also make it easier for Bet9ja to run the shops as customers will …

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1xBet acquires five-year National Licence for Nigeria

1xBet wants to “set new standards of betting culture” in Africa after being granted a full National Licence to operate its sports betting brand in Nigeria until 2024. The licence strengthens the African presence for 1xBet – a long-term supporter of Nigerian football and and an official sponsor of the Confédération Africaine de Football (CAF).  1xBet is the registered trademark …

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Nigeria’s SureBet247 to integrate BtoBet’s Neuron platform

SureBet247 - Copyright: corund / 123RF Stock Photo

Nigerian bookmaker SureBet247 will deliver a complete local and international sports betting experience including live sports events, online and live casino, jackpots, special bets and virtuals after striking a long-term multi-channel deal with BtoBet. The deal will see the Nigerian licensee integrate BtoBet’s Neuron platform to all its channels, which also encompass circa 1500 betting facilities in the country, making …

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Valentyn Kyrylenko: Nigeria passes key criteria test for Betinvest

Nigeria

Having passed the five criteria against which it assesses new target markets, Betinvest is ready to make its move in Nigeria – by far Africa’s most populous country. However, while upwards of $5 million is spent on sports betting each day, the market is still under-prepared on the online side – only 46 per cent are mobile internet users despite recent …

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