SBC correspondent Jake Pollard reports on French racing’s tote monopoly Pari Mutuel Urbain (PMU) joining the AFJEL union to lobby on two key topics. The French tote operator Pari Mutuel Urbain has joined the country’s online gambling trade body AFJEL as part of a move to strengthen lobbying efforts by the industry on two key topics: online casino and the potential shape …
Read More »
Betclic has announced an exclusive partnership to become the official betting partner of UFC in France, Poland and Portugal. The mixed martial arts promotion is the European operator’s first global organisation that it has ever collaborated with, the pair reported. The deal also marks UFC’s first official betting partner in the three individual countries. Nicolas Béraud, Managing Director of Betclic, …
Read More »
French authorities need to do more to regulate online casino games and counter the wider threat of illegal gaming, according to a prominent c-level executive in the country. Nicolas Béraud, Founder and CEO of Betclic, shared his views on French regulation with radio station franceinfo, arguing that the government must bring icasino regulations in line with those imposed on wagering. …
Read More »
Betclic has become central in the plans to establish ‘FL Entertainment’ – a new Pan-European entertainment conglomerate that seeks to list on the Amsterdam Euronext Exchange, targeting a + €7 billion valuation. Yesterday, French media mogul Stéphane Courbit ordered for his Banijay (Zodiak + Endmol Shine) entertainment venture to be merged with Betclic Everest to form FL Entertainment. Deal makers …
Read More »
Betclic Group has moved to enhance its brand exposure in its home country’s betting and gaming market, becoming an official partner of the French Football Federation (FFF). The five-year agreement – which is reportedly worth between €5 million and €8 million per year according to French outlet L’Équipe – will see the Bordeaux-based operator serve as an official partner of …
Read More »
Betclic has announced its biggest sponsorship commitment to date after becoming the official betting partner of French football’s Ligue 1 and Ligue 2 championships. Confirmed this morning by France’s Ligue de Football Professional (LFP), Betclic will join French football’s roster of marquee sponsors, which includes UBER Eats as headline sponsor Ligue 1 and BKT tyres as lead sponsor of Ligue …
Read More »
Betclic Group continues to broaden its sponsorship portfolio and wider sports commitment, after confirming that it has become the lead sponsor of The French Volleyball Federation – FFVB. The sponsorship secured through Paris-based sports marketing agency Oconnection sees Betclic replace US nutri-supplements provider Herbalife as official shirt sponsor of Team France Volleyball for both men and women’s sides. Betclic sponsors the …
Read More »
Announcing a two-year ‘principal partnership’ agreement with Ligue 1 football club Girondins de Bordeaux, French online betting group Betclic confirms that it has achieved it it’s marketing mandate of sponsoring all professional sports teams within its home city. Ahead of this weekend’s Ligue 1 football season (9 August), FC Bordeaux management confirms that the Betclic brand will be displayed across …
Read More »
Finalising its 2018 relocation projects/programs, French online bookmaker Betclic confirms that in 2019. The firm will relocate its headquarters to the newly built ‘Whoorks’ building in Bordeaux’s Bacalan area. Betclic will move all 200 Bordeaux employees working within its European headquarters to the new hi-tech and innovation built Whoorks building, designed and serviced by Groupe Legendre. The French bookmaker will occupy nearly half …
Read More »
French online gambling group Betclic has confirmed that it intends to hire an additional 100 new employees for its new Bordeaux headquarters. Under the leadership of new Chief Executive Nicolas Béraud, the legacy French online gambling firm has restructured its operations, relocating its head office from Paris to the South West of France. Furthermore, Betclic governance continues to reduce the …
Read More »
SBC News Voice of the Sports Betting Industry