MGM-GVC Interactive LLC, the new US strategic joint venture developed by MGM Resorts and GVC Holdings, has confirmed that it will utilise Sportradar as exclusive data supplier for its US sports betting provisions. The agreement sees Sportradar become the lead data provider for MGM-GVC interactive’s new and existing land-based and digital properties. Updating the market, MGM GVC Interactive’s new Chief …
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Increased sponsorship opportunities and the heightened value of media rights are set to elevate the growth of North American sports in the coming years according to research by the PricewaterhouseCoopers (PwC). The research suggests that new inventory related to gambling, digital media platforms, uniform rights, and incremental in-venue signage and naming rights opportunities will play a key role in enhancing the …
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The governance of the NFL has called on Congress to install required mandatory directives/standards on US sports betting, which all industry stakeholders should adhere to. Safeguarding the image and integrity of US professional sports, the NFL has revealed its desired US betting requirements, as Capitol Hill’s Judiciary Committee begins its examination of whether a ‘federal sports betting regulatory framework or …
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Marking its expansion into the US market, sports data platform provider iSport Genius has unveiled a new partnership with DraftKings. The deal will will help support DraftKings when it comes to deploying data insights across its sportsbook platform, with the data helping to educate customers on the teams and players in order to place a more informed bet. iSport Genius’ …
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The departure of Serie A and La Liga from mainstream television this season left a Sunday night void for UK sports broadcasters, however Sky Sports may have an American Football shaped solution to this problem. Last season, BT Sports concluded the weekend with a Sunday evening tie from Italy, whilst Sky Sports would compete with a game from Spain, often …
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In research commissioned by the American Gaming Association (AGA), Nielsen Sports has predicted that the annual revenue of the NFL could be elevated by as much as $2.3bn as a result of the regulated sports betting market. The study, which breaks down the various sources of revenue that the NFL could reap from a sports betting market in the US …
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With the Premier League firmly upon us, the NFL season returning on Thursday, and the Champions League a mere two weeks away, the Matchbook Betting Podcast has announced a new roster of hosts. Ali Maxwell (Premier League), Nat Coombs (NFL) and Phil Kitromilides (Champions League) will be delivering weekly focused previews and insights for sports fans. Matchbook CEO Mark Brosnan …
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Regulus Partners, the strategic consultancy focused on international gambling and related industries, takes a look at some key developments for the gambling industry in its ‘Winning Post’ column. This week, the GB Gambling Commission and the Competition and Markets Authority (CMA) grasped the thorny issue of account withdrawals, following an investigation into online bingo and casino providers, Jumpman Gaming and …
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The NFL is set to allow land-based casino operators the right to sponsor its team franchises, lifting the league’s long-standing ban on gambling advertising/marketing. Last week, NFL Chief Media Officer Brian Rolapp revealed at a business conference that league governance would permit casino advertising during NFL 2018/19 games. The decision to allow casino advertising has been undertaken by the NFL’s …
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Abelson Info has announced a major development for its odds providing division, which is to result in the first steps being made outside of its specialist zone of football coverage. Launching its NFL (National Football League) touchdown scorer pricing service, Abelson Odds expansion is to incorporate one of the largest sports in the USA, and one that is also making …
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