Dotan Lazar, CEO and Co-Founder at LSports, writes for SBC Americas about how in-play markets can be a “natural evolution” for sports betting before explaining how LSports’ data feeds and coverage can help sports betting operators ‘get in on the action’. The NBA playoffs began this week and will continue until a champion is crowned in June. During this time, …
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Amani Toomer, former NFL wide receiver and punt returner for the New York Giants and winner of Super Bowl XLII, is scheduled to appear on a special live episode of the ‘Safe Bet Show,‘ a player protection podcast hosted by Martin Lycka, Entain’s SVP of American Regulatory Affairs and Responsible Gambling. The ‘Safe Bet Show’ will be featured in the …
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The intersection of sports, teams, and media will be one of the key highlights of the SBC Summit North America conference and exhibition, which is set to take place from May 9-11 at the Meadowlands Exposition Center in New Jersey. Boasting several panels, the ‘Sports, Teams & Media’ conference track on the second full day of the event (May 11), …
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Xtremepush has bolstered its omnichannel customer engagement platform by launching its betting-specific ‘Real-Time Sports Feeds’ designed to optimise operators ‘live campaigns’ reach and engagement with target audiences. New Business Executive Will Hansen states that Xtremepush’s sports feed can deliver new dynamics to bookmakers’ standardise marketing plays. SBC: Hi Will; thanks for the catch-up… Why are Real-Time Sports Feeds such an …
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Genius Sports has secured a marquee extension of its official data partnership with the NFL, which will allow the sportstech firm to supply live streams of fixtures to syndicated US sportsbook partners. The agreement will allow remaining NFL season 2022 games to be added to the Watch-&-Bet solution – Genius’ live sports streaming programme for sportsbook partners. NFL live streams …
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What is a bet builder? What has it done for the sports betting industry? And how can it be best applied to engage an increasingly savvy generation of bettors? These, and many other questions, are tackled by Kambi in its latest white paper. Sports betting solutions provider Kambi has published a new white paper that shines a guiding light on …
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Genius Sports has secured a stronger foothold in the US, as the ink dries on a newly-signed partnership with MaximBet. As a result of the deal, Genius will provide MaximBet with official PreMatch, Live Data and LiveTrading solutions to deliver real-time price feeds and pin-point pricing. Additionally, the sportstech and data firm will supply the operator – a private betting …
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888Sport has launched the ‘NFL Fantasy Show’ to support its role as the official betting partner of the NFL in the UK and Ireland. The new NFL season kicks off tonight with the LA Rams taking on the Buffalo Bills. Hosted by Vernon Kay, The NFL Fantasy Show will track all developments of this season’s league, building up to Super …
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Corporate social responsibility is a core focus for Parimatch Tech, a principle which has become even more apparent in the wake of the war in Ukraine. That was a key message from Katerina Biloruska, Parimatch Tech Co-Founder and Chairwoman of the Parimatch Foundation. In the lead interview for Issue 22 of the SBC Leaders Magazine, Biloruska walks us through her …
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Stoke-based operator bet365 has strengthened its footprint in the North American market after entering its second US state, Colorado. Having signed a 10-year agreement with Century Casinos, bettors across the Centennial State will gain access to “thousands of betting events and hundreds of in-play markets” via the bet365 site. In addition, punters will also benefit from early payout offers, parlay …
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