June 6, 2019
According to recent figures published by customer retention specialist Optimove, it has been suggested that operators should focus upon growing their year-round player engagement figures. The data points out that the vast majority of punters mainly engage in betting activity during major sporting events, as Optimove suggests that ‘the average number of bettors drops 60 per cent following the finals.’ …
Read More »October 20, 2014
The EIG Berlin Expo begins tomorrow. SBC and EIG teams had time to interview Ramsey Masri CEO of Mobile Automation platform OtherLevels on mobile engagement and retention concerns effecting digital operators. A technology expert, Ramsey Masri discusses how mobile intelligence/data is effecting decision making within organisations. Masri further sheds insight on knowledge gaps seen within mobile led operations and the …
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