Paddy Power has officially announced its sponsorship of the PDC World Darts Championship. Ally Pally returns on 15 December, and runs through to the final on 3 January 2024, with the Irish bookmaker as its title partner. To launch the partnership, the gambling company launched a humorous video on twitter with top players; Gerwyn Price, Peter Wright, Michael Van Gerwen, …
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The Professional Darts Corporation (PDC) has agreed that its World Grand Prix will come under the title sponsorship of BoyleSports for another three years. The Irish bookmaker continues its target of increasing brand visibility across the tournament, following on from its original collaboration in 2019 – a year that saw Michael Van Gerwin win his fifth title. Aiming for a …
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Slot developer Blueprint Gaming has partnered with the Professional Darts Corporation (PDC) to launch a new World Darts Championship themed title. The new release sees the slot supplier make its debut into the sports-themed category of online casino products, demonstrating a broadening of its portfolio. Officially licensed from the PDC, the slot will feature famous darts players including newly-crowned world …
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Just over a month after confirming its first ever sponsorship deal with British boxer Tommy Langford, TXODDS has announced a new deal with darts player Daryl Gurney. Gurney, who is in the top 20 on the Professional Darts Corporation (PDC) Order of Merit for 2017, will be showcasing the TXODDS logo on his chest for the biggest televised tournaments. The …
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Professional Darts Corporation (PDC) Chairman Barry Hearn has confirmed that bwin will be sponsors of the Grand Slam of Darts in Wolverhampton for the next two years. The Grand Slam of Darts, a cross-code event for both PDC and British Darts Organisation (BDO) players, was introduced in 2007 and sees 32 players competing across nine days, with a round-robin group …
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Ladbrokes has extended its support of the Professional Darts Corporation (PDC) as the new title sponsors of the Ladbrokes World Series of Darts Finals, with tickets for the two-day tournament set to go on priority sale today. Ladbrokes returned to darts sponsorship in 2016 as title sponsors of the Ladbrokes Sydney Darts Masters, which will be held in August. In …
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Unibet have announced that they will be the title sponsors of September’s inaugural PDC Champions League Darts event, live on the BBC from Cardiff. The eight-player tournament will see the PDC make history with its first tournament broadcast live by BBC Sport, following a new deal which was announced in February 2016. The Unibet Champions League will take place on September …
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Just a month on from Gary Anderson’s second world darts title, the Betway Premier League is back, starting at the First Direct Arena in Leeds. We caught up with Alan Alger, PR for Betway, to discuss the start of the £700,000 ten-man tournament, played out over 4 months at 16 arenas across Europe. SBC: Alan, Betway is sponsoring the Premier League …
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Before the World Darts Championships kicked off in December, we caught up with Tony Kenny to chat about William Hill and their plans for sponsoring the show-piece event. Fast forward a few weeks and with the darting hysteria dying just a little, SBC spoke with him again to find out how it all went. ______________________ SBC: Tony, William Hill must be …
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As the William Hill PDC World Darts Championship (WDC) kicks off today at London’s Alexandra Palace (17 December – 3 January), UK bookmakers are gearing up for an extra busy Christmas period with a record £50 million expected to be wagered on the tournament. PDC event organisers announced that a record 66,000 WDC tickets had been sold for this year’s …
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